jessicaholbrook

Bachelor's - Business Communication

Certifications

• Google Data Analytics Certificate
• HubSpot Social Media Marketing Certificate

I recently graduated and am eager to obtain the opportunity to work in tech. I am enthusiastic about ambiguous tasks and supporting various cross-functional teams. Although my past experience has been in social media marketing, my main interests are in analytics, community management, developer relations, project management, marketing, and tech. Passionate about the potential for Web3 to alter the world and am longing to learn more about these technologies.

I have a demonstrated record of social media marketing, strategic planning, and administrative support. Specifically, a year-long internship with an online website that marketed wineries direct-to-consumer, allowing consumers to avoid middlemen and make direct purchases. As a result, I gained a first-hand understanding of how to market a luxury product in the food and beverage sector. I have developed my knowledge on social media platforms such as Instagram, Facebook, and TikTok, and I use my skills in digital marketing to craft strategies for increasing brand exposure. I employ innovative methods to boost digital presence, increase audience engagement, and amplify the brand voice. This is accomplished through the analysis of insights, research practices, and the creation of campaign solutions to improve paid and organic outreach.

Industry Knacks

• Data Analysis Tools: Tableau, Power BI
• Canva
• Google, TikTok, Facebook Ads Manager
• Microsoft Office Suite
• Adobe Creative Suite 
• Content Creation
• Marketing Analytics
• Copywriting and editing
• Trend Awareness
• Performance Metrics
• Cultural Competency
• Client Relationship Management
• Written & Verbal Communication
• Data Entry, 70 WPM