rainygenie

As a design leader with a growth mindset and human-centered approach, I bring a unique blend of multinational corporate expertise and agile startup experience across luxury brands, fintech (crypto trading), and diverse industries. My career has been defined by transforming complex challenges into elegant solutions—whether scaling products for global enterprises or driving innovation in fast-moving startups. I excel at aligning cross-functional teams, bridging strategic vision with execution, and elevating user experiences that deliver measurable impact. 

Recently, I led design at Kira Studio, for a NFT Marketplace and a Gaming Community Platform — the journey began with foundational strategy sessions, translating vision into a tangible blueprint through iterative whiteboarding and user flow mapping. Crafting a comprehensive 115-page brand identity—defining voice, visuals, and personality through rapid, focused collaboration with writers and designers.The design system emerged organically, built incrementally to maintain consistency without slowing momentum.