01parkera

Led commercial strategy across partnerships, exchange listings, affiliate channels, media, and multi-asset revenue operations. Built and scaled partnerships with CEXs/DEXs, launchpads, fintech platforms, and brokerages. Created and scaled Investoo’s highest-performing division through lifecycle-driven content, publications, and SEO strategy. Consistently exceeded revenue targets, leading high-performance commercial teams across crypto and traditional finance. Negotiated multi-year commercial agreements, partner integrations, and high-value collaboration pipelines.

Led performance, recruitment, and management of multiple regional sales teams across the UK’s highest-value territories. Delivered multi award-winning national growth in Home Entertainment revenue through strategic market execution. Strengthened commercial operations via competitor analysis, market intelligence, and channel optimisation.

Secured multiple new national accounts, expanding brand presence across high-traffic leisure and convenience sectors. Drove significant uplift in NPD visibility through strategic negotiations with major UK venues and attractions.

Increased Share of Space by 9% in Q1 and 7% YOY across Central London’s highest-value locations. Delivered high-impact brand activations (e.g., Mountain Dew We Are Blood, Pepsi Cube) in collaboration with Marketing, Events, and Leisure divisions.

Awarded for delivering the most effective and visually engaging national retail displays across the UK. Selected to represent Nintendo UK during overseas visits from Mr Eiichi Suzuki (Former Managing Director, Nintendo Co. Ltd) due to exceptional brand execution and leadership.

Strengthened frontline sales performance across multiple stores through targeted coaching programs and product training. Improved regional conversion rates by enhancing staff capability and standardising customer engagement best practices.

Consistently ranked as a top-performing manager nationally for revenue, attach-rate growth, and customer experience metrics. Oversaw high-volume product launches and community events, driving significant store traffic and brand engagement.