0xpelano

Business Development & Growth

With over three and a half years of hands-on experience in the blockchain and Web3 industry, I am a dynamic professional specializing in business development and marketing. I've had the privilege of working with leading companies like TraderJoeXYZ, LBank, and CavalRe, where I’ve driven strategic partnerships, crafted compelling narratives, and led successful marketing campaigns that resonate deeply within the crypto community.

My passion lies in bridging the gap between innovative technologies and their real-world applications. I thrive in fast-paced environments, bringing creativity, strategic thinking, and a deep understanding of the Web3 ecosystem to every project. Whether it's building meaningful relationships, managing content strategies, or driving brand awareness, I’m committed to delivering impactful results that align with both company goals and industry trends.

Let’s connect and explore how I can help elevate your brand and expand your business in the ever-evolving world of blockchain.


Experience: 4 years

Yearly salary: $60,000

Hourly rate: $30

Nationality: 🇹🇭 Thailand

Residency: 🌏 Remote


Experience

Business Development & Community Operation Specialist
LBank
2023 - 2024
Developed and fostered community growth for the KOL account, achieving a 300% increase in followers. Secured key collaborations with industry influencers and partners, enhancing brand visibility and engagement. Engaged in business development activities, forming strategic partnerships to drive user growth and community engagement.
RPFG3 Winner
Optimism
2023 - 2023
Awarded the Retroactive Public Goods Funding (RPFG3) from Optimism Collective for significant contributions to Ethereum and Optimism ecosystem education, impacting over 10,000 community members.
Product Manager
CavalRe - Multiswap
2023 - 2023
Led the ideation, management, and delivery of Multiswap, an innovative multi-asset AMM, to mainnet. Designed intuitive features that improved user experience and engagement. Authored comprehensive product documentation and created well-researched content, establishing a clear brand identity.
Community Manager
STEAKHUT Finance
2022 - 2023
Managed diverse community members in professional ways, addressing both supportive and dissenting voices. Delivered clear answers on STEAKHUT products, including boosted yield and yield aggregators. Provided actionable feedback and growth strategies to the core team based on community interactions.
3rd Place Winner
Smol Joes
2022 - 2022
Secured 3rd place in the Smol Joes Brand Plan Bounty contest, devising a comprehensive roadmap for Smol Joes, a premier NFT collection by Joe Studio.
Community Manager/Intern
Trader Joe and JOEPEGS
2021 - 2023
Cultivated a vibrant, engaging community environment, resolving disputes and answering product inquiries. Collaborated with the marketing team to craft and implement effective marketing strategies. Generated content for the Trader Joe Intern Twitter account, achieving a 200% increase in engagement. Formulated and executed marketing strategies in close coordination with the company's marketing team.

Skills

business-development
growth-marketing
marketing
english