0xvictorchee
Web3 Product Growth
Web3 Growth & Product Strategist with 4+ years of experience driving user growth, marketplace adoption and product strategy across Consumer Crypto.
Led Web3 products from 0 to 1, including digital asset marketplaces, NFT ecosystems and community-driven platforms. Experienced in growth strategy, liquidity mechanisms, user behavior analysis and ecosystem development.
Currently focused on AI x Web3, stablecoin payments and next-generation consumer applications.
Experience: 5 years
Yearly salary: $100,000
Hourly rate: $0
Nationality: 🇨🇳 China
Residency: 🇨🇳 China
Experience
Strategy Lead / Growth & Economy Designer
成都乐链科技有限公司 (MusicFi Marketplace) 2022 - 2024
Blockchain-based music marketplace combining digital assets, creator economy, and copyright monetization. Led marketplace strategy, liquidity design, and economic model optimization; designed NFT trading incentives and Music NFT + revenue-sharing models. Managed marketplace growth reaching RMB 2-3M GMV and RMB 1.6M+ secondary trading revenue. Increased NFT trading activity through incentive mechanisms, generating 5,000+ transactions within 48 hours and RMB 100K+ weekly trading fees. Designed Furnace asset restructuring system, recovering 30K+ historical NFTs and releasing RMB 1.2M+ locked liquidity. Supported platform growth to 10K-20K monthly active users (MAU) and 50K-100K monthly transactions during active periods.
Project Lead / Head of Operations
四川华融讯方科技有限公司 (OpenC Marketplace) 2022 - 2022
Early-stage NFT marketplace focused on digital asset issuance, secondary trading, and ecosystem partnerships. Led product strategy, marketplace planning, and execution; designed NFT issuance mechanisms and secondary trading logic. Built cold-start growth strategy via ambassadors and KOL networks, onboarding 20K+ seed users pre-launch and 100K+ registered users within 7 days. Established 20+ community groups and organized launch AMA reaching 10K+ viewers with a CAC below RMB 0.2. Managed partnerships with artists, museums, and IP owners; explored early RWA models (Real Estate × NFT, Art × NFT).
Strategy & Community Operations
四川云怀科技有限公司 (DFAX SocialFi Platform) 2021 - 2022
Crypto social infrastructure combining messaging, wallet, swap, and decentralized applications. Supported product positioning, whitepaper restructuring, and SocialFi narrative development; researched competitor token models. Managed Twitter operations, global community communication, and Southeast Asian user acquisition, supporting growth to 200K+ total users.
Research & Strategy Associate
大数云区块链技术(海南岛)有限公司 2020 - 2021
Early-stage decentralized storage infrastructure project inspired by Filecoin. Researched BTC, ETH, Filecoin, and decentralized storage ecosystems; produced whitepapers and supported fundraising materials, contributing to an RMB 100M cooperation intention.
Skills
community-manager
copywriting
growth-marketing
gtm
operations
product-marketing
social-media
marketing
english
chinese-mandarin