afedryandi

Developed and deployed an interactive data dashboard using Streamlit by designing user-friendly views, graphics, and widgets, ensuring optimal readability and navigation.

Analyzed the OYO application's functionality, workflows, and strategic objectives. Evaluated the market share of OYO products using TAM, SAM, and SOM analysis. Developed user personas and user journey maps to understand user needs and pain points. Prioritized potential problems and solutions using the RICE scoring method. Contributed to the definition of future product initiatives based on thorough research.

Developed a dynamic image gallery application with filtering capabilities using HTML, CSS, and JavaScript. Designed user interfaces and user experiences using Figma.

Defined marketing objectives, key performance indicators (KPIs), target marketing channels, and audience segments. Developed and created engaging content in microblog and carousel formats. Conducted competitor analysis to identify market trends and opportunities. Created and managed prospecting and re-engagement campaigns on Facebook Ads.

Identified key problems and potential areas for improvement within project datasets. Performed data cleaning and outlier detection using Excel to ensure data quality. Designed and developed insightful dashboards using Looker Studio to visualize key trends and patterns. Provided data-driven solution recommendations based on identified insights.