Innovative and strategic marketing leader with over 4 years of experience in the cryptocurrency and web3 sectors and 8 years in marketing. Demonstrated success in spearheading growth, crafting market-leading strategies, and executing impactful marketing campaigns across digital platforms. Proven expertise in boosting brand visibility, optimizing digital marketing initiatives, and leading cross-functional teams to surpass business objectives. Adept at navigating dynamic, fast-paced environments with a deep understanding of the crypto market, I am committed to leveraging innovative solutions to address the challenges of centralized systems and financial inaccessibility.
Experience: 8 years
Yearly salary: $110,000
Hourly rate: $0
Nationality: 🇮🇳 India
Residency: 🇮🇳 India
Experience
Senio Manager Growth
Blockwiz 2021 - 2022
• Developed new SKU driving average ARPU up by 200%. • Implemented performance tracking systems for marketing campaigns, enhancing ROI by 15% through data-driven optimizations. • Worked with leading protocols and exchanges like Immutable X and KuCoin
Business Head
LevelUp, Mumbai 2020 - 2021
• Orchestrated a comprehensive digital media strategy, boosting brand engagement by 200% and securing partnerships with over 50 key influencers, contributing to a 30% increase in sales. • Streamlined operations and team coordination, reducing project delivery times by 25% and enhancing client satisfaction ratings by 40%
Marketing Head
Disrupt, Mumbai 2019 - 2020
• Initiated a strategic partnership program with fashion influencers, leading to a 40% increase in social media engagement and a 25% rise in direct website traffic. • Designed and Integrated a rapid response customer support system and knowledge base. Increasing loyalty rate by 15% along with improved stats on social monitoring. • Increased ROAS on performance marketing by 250% and decreased audience saturation • Developed and executed a targeted email marketing campaign, which re-engaged dormant customers, resulting in a 15% increase in repeat sales within six months.
Founder
Weekape;, Mumbai 2018 - 2019
• Established and grew a nightlife and local events discovery platform from the ground up, achieving 4000 monthly bookings in 3 weeks and forming valuable partnerships with over 30 venues and event companies.
Founder
Homie, Mumbai 2016 - 2018
• Launched and scaled a roommate compatibility-based accommodation service, leading to successful marketing campaigns and partnerships, enhancing brand visibility and user engagement.
Marketing Executive
Pipes News, Mumbai 2015 - 2016
• Contributed to a high-impact marketing campaign, reaching over 850,000 users globally, and securing extensive media coverage, demonstrating effective digital marketing and public relations skills.
Skills
business-development
crypto
growth-marketing
marketing-strategist
web3
marketing
