akshaykhurana

Ux Design Generalist

Multidisciplinary product designer with 4+ years in Web3 and 6+ years in product design. I’ve helped launch Layer 1s, DAOs, DeFi platforms, and NFT marketplaces — leading UX, design systems, branding, and frontend execution. I move fast without breaking things, blending craft with strategy and a deep understanding of crypto-native UX. Past projects have raised over $20M. Available for high-impact roles that value systems thinking, taste, and team play.


Experience: 6 years

Yearly salary: $60,000

Hourly rate: $50

Nationality: 🇮🇳 India

Residency: 🇮🇳 India


Experience

Lead Product Designer
B3 Labs
2024 - 2025
• Led design across B3 Labs’ DeFi suite — UX, brand, and marketing • Forged partnership with BeraChain ($500M+ TVL) to launch BeraFarm • Shaped GTM and product roadmap in a lean team; enabled $2M+ in AUM • Drove frontend, UX, and launch execution across product and marketing • Briefly joined Affogato (Nov ’24–Feb ’25) before returning to lead launch
Senior Product Designer
Affogato
2024 - 2025
• Drove a high-impact rebrand — identity, typography, and art direction for product and marketing • Built modular design system to reduce design debt in Figma and code • Co-developed marketing site with engineering to sharpen brand positioning • Redesigned mobile and desktop UX for LatAm to reduce drop-offs • Shipped features like music video and clothing swap
DAO Member / Design Advisor
Superteam
2022 - 2022
• Joined during early growth to advise multiple DAO projects across India and beyond • Designed and built Superteam’s first website and brand system, enabling early growth for Solana’s India ecosystem.
Senior User Experience Designer
AssetMantle
2022 - 2022
• Led design revamp across Persistence’s DeFi suite — staking, admin, and validator tools • Shaped branding and UX for pStake, enabling a $10M public sale and Cosmos-wide adoption • Built brand and v1 platform for AssetMantle post spin-out into NFTs and decentralized identity
Lead Product Designer
Sarva Labs
2022 - 2024
• Hired and led a cross-functional team of designers, interns, and engineers • Expanded into a hybrid product/design leadership role — owning roadmap, GTM, and onboarding • Launched three blockchain products across web, mobile, and L2 dApps • Supported fundraising efforts through product-led pitch decks and GTM planning • Led design and execution for MOI’s identity tools, block explorer, and contextual apps • Scaled a unified design system across 4 brands and 6 products using extended Material Design
Product Designer
Binocs
2022 - 2022
• Designed v1 brand, website, and crypto tax product for Indian users • Built early UX prototypes and dev handoff docs that supported successful $4M seed raise
Senior User Experience Designer
Persistence
2021 - 2022
• Led design revamp across Persistence’s DeFi suite — staking, admin, and validator tools • Shaped branding and UX for pStake, enabling a $10M public sale and Cosmos-wide adoption

Skills

brand-designer
defi
design
front-end
graphic-designer
lead-designer
mobile-designer
product-designer
product-lead
ui-ux-designer
visual-designer
web-designer
english