aldi6725

Executed merchant growth initiatives through targeted outreach and CRM-driven segmentation, converting 23+ sellers from 200+ prospects within 1.5 months and achieving Top Performer recognition for seller acquisition and SKU growth. Optimized seller activation journeys by coordinating onboarding strategies, product assortment planning, and performance tracking for 30,000+ SKUs, supporting 1,500+ daily orders and sustained seller satisfaction.

Managed integrated programme execution across 15+ internal initiatives and 20+ stakeholder groups, aligning campaign timelines, communications, and performance updates for leadership visibility. Coordinated corporate merchandise development and vendor execution, ensuring brand alignment, timeline delivery, and stakeholder requirements within a one-month turnaround. Analyzed campaign performance metrics for PING Hackathon 2025, optimizing engagement tracking that contributed to 90+ applications (4.5x target) and 93.4% participant satisfaction. Enhanced stakeholder engagement tracking by managing 70+ participant records and strategic documentation, improving reporting accuracy and communication effectiveness.

Developed and coordinated stakeholder-facing marketing materials across PETRONAS platforms and events, strengthening internal communications and campaign delivery effectiveness. Supported brand engagement initiatives at iGEM 2025, representing PETRONAS among 50 exhibitors and 10,000+ visitors through stakeholder interaction and event activation support. Optimized marketing communications workflow by restructuring 200+ digital assets into 6 centralized SharePoint repositories, improving content accessibility and team collaboration.

Developed 4 approved gamification concepts for Traveloka’s KL travel campaign, translating brand objectives into engaging consumer experiences that attracted 1,300+ visitors and onboarded 200+ users.

Executed targeted partner acquisition outreach for an inDrive campaign activation, managing 500+ prospect engagements and achieving an 83% onboarding conversion rate among participating drivers.

Managed participant engagement for Li-Ning’s campaign across 8 sessions, developing 100+ targeted communications and 6+ promotional assets that achieved an 80.47% verified shoe-trial rate among 758+ participants.

Executed market activation for ZUS Coffee by engaging 50+ Klang Valley communities, increasing driver participation by 42.9%. Analyzed 130,000+ customer records in Excel, improving data accuracy and supporting campaign decision-making. Supported AI customer engagement by curating 50+ chatbot datasets and testing 3+ app versions to improve lead capture and UX. Executed B2C acquisition campaign at PJ Start-Up Carnival, converting 200+ interactions into 40+ app registrations (20% conversion).