alimurtazalive

Performance Marketing Specialist | $1 M+ Value Generated (7.3x Roas) | Meta Ads, Google Ads, Tik Tok & Linked In Ads | Full Funnel Lead Gen | Building Digital Marketing Engines

8+ years in Lead Generation, CRO, PPC, & Online Growth. Specializing in Google Ads, Meta Ads, & data-driven strategies, delivering high ROI & scalable customer acquisition. 


Experience: 7 years

Yearly salary: $18,000

Hourly rate: $25

Nationality: 🇵🇰 Pakistan

Residency: 🇵🇰 Pakistan


Experience

Lead Digital Marketing Specialist
Heatzen
2023 - 2024
98% success rate on conversions from the website and social media. 50% increase in customer acquisition within one month of performance marketing. Re-brand of entire business, with successful team onboarding.
Sr. Digital Marketing Specialist
Ato Z Advert
2023 - 2023
Orchestrated successful campaigns with a budget exceeding PKR 2 Million in Google & Meta Suite. Decreased CPC by 45% while maintaining optimal performance.
Lead Generation Specialist
Remit Union
2022 - 2023
Kickstarted lead generation from social media after a detailed analysis of target audience based in UK and USA. Increased traffic through PPC and Google-Ads with a 53% Acquisition surge.
District Manager
e-Rozgaar
2017 - 2022
Act as liaison between University & PITB Lahore HQ. Trained 5000+ trainees about different freelancing platforms. Conducted 100+ Physical Admissions Awareness Session. 02 Times Best Center Award Winner.

Skills

account-manager
ads
brand-marketing
business-development
community-manager
consulting
content-writer
digital-marketing
growth-marketing
head-of-marketing
marketing-analyst
marketing-communication
marketing-lead
marketing-specialist
marketing-strategist
product-marketing
retention-marketing
seo
social-media
strategy
wordpress
marketing
english