amadeira
Head Of Advertising Sales
I am a Lisbon-based Account Executive and Content Writer with 10+ years of experience in the Blockchain space.
I have 4+ years of experience in B2B advertising sales. I have built and scaled a sales function from zero to a six-figure monthly revenue run rate. I also have in-depth knowledge of SEO, advertising, and marketing, and have helped several projects create and deploy content marketing strategies that have driven community growth and engagement
Since 2015, I’ve written extensively about cryptocurrency/blockchain/DeFi, ranging from breaking news and market analysis to long-form features and educational guides—many of which have been cited in books and research papers. My work (as a writer and editor) has been published in leading outlets including Cointelegraph, CryptoSlate, Bitcoinist, and Crypto.news.
I have 4+ years of experience in B2B advertising sales. I have built and scaled a sales function from zero to a six-figure monthly revenue run rate. I also have in-depth knowledge of SEO, advertising, and marketing, and have helped several projects create and deploy content marketing strategies that have driven community growth and engagement
Since 2015, I’ve written extensively about cryptocurrency/blockchain/DeFi, ranging from breaking news and market analysis to long-form features and educational guides—many of which have been cited in books and research papers. My work (as a writer and editor) has been published in leading outlets including Cointelegraph, CryptoSlate, Bitcoinist, and Crypto.news.
Experience: 4 years
Yearly salary: $20,000
Hourly rate: $20
Nationality: 🌏 Remote
Residency: 🇵🇹 Portugal
Experience
Journalist & Content Writer/Editor
Crypto.news / NFT.news 2022 - 2023
● Covered breaking news, market developments, and emerging trends in the cryptocurrency, NFTs, and DeFi industries ● Researched and produced long-form analysis and educational content ● Managed editorial workflows and publishing schedules as Editor at NFT.news ● Led an editorial team of 6 writers, ensuring content quality, accuracy, and consistency ● Optimized articles for SEO to improve discoverability and organic reach
Copywriter & Sales Representative
Paradox Marketing 2021 - 2022
● Wrote marketing content and press releases for blockchain and decentralized finance projects ● Helped devise and implement content and brand messaging strategies ● Generated leads, closed deals, and managed client relationships
Freelance Content Writer & Reporter
CryptoSlate 2021 - 2021
● Produced news articles and long-form analysis on blockchain, DeFi, and digital assets ● Delivered timely, research-backed content aligned with editorial standards ● Contributed to coverage of major industry developments and trends
Content Manager & Editor
Innovion 2021 - 2021
● Managed a team of 4 writers and social media managers ● Developed and oversaw content strategies for high-profile Web3, DeFi, and NFT projects (e.g., AIOZ Network, Blank Wallet, and BlindBoxes) ● Collaborated with project teams on branding and messaging ● Wrote and edited content for blog posts, press releases, and social media posts
Journalist & Analyst
Cointelegraph 2020 - 2021
● Wrote in-depth industry analysis and breaking news articles on cryptocurrency trends and blockchain developments ● Produced data-driven market analysis and news content, using on-chain and off-chain metrics ● Published articles reaching 10K–200K readers, with top-performing content contributing to viral reach ● Conducted interviews with industry leaders and key market participants
Head of Advertising Sales
CryptoCompare 2018 - 2021
Built and scaled the company’s advertising sales process ● Generated consistent revenue through B2B advertising sales and ongoing client relationships across the crypto industry ● Managed a sales team and oversaw pipeline development, deal execution, and overall performance ● Led the implementation and optimization of CRM systems to improve sales operations and efficiency ● Handled the full sales cycle, from lead generation and prospecting to closing and account management
Head of Content
CryptoCompare 2017 - 2018
● Led editorial strategy for educational and data-driven content about blockchain tech and digital assets ● Researched and wrote content for a daily newsletter that reached 500K+ readers ● Managed a team of 5 content writers and data analysts, overseeing publishing workflows and content quality ● Implemented SEO strategies to improve organic visibility and search rankings ● Collaborated with data and product teams to produce high-value, research-driven content
Freelance Content Writer & Reporter
DeepDotWeb 2016 - 2017
● Covered topics related to cryptocurrency, blockchain, and emerging technologies ● Reported on other niche and technical subjects for specialized audiences (e.g., cybercrime, anonymity) ● Produced investigative and educational content
Content Writer & Editor
CryptoCoreMedia 2016 - 2018
● Wrote and edited news coverage focused on Bitcoin and a curated set of altcoin projects, including NXT, SuperNet, Komodo, and Waves Network ● Wrote and edited long-form analysis and educational content ● Managed a team of 4 writers, coordinating daily publishing output ● Developed content plans and editorial calendars
Content Writer & Data Entry
CryptoCompare 2016 - 2017
● Produced product analysis and educational content covering blockchain companies, products, and services ● Researched and wrote about digital assets and market trends
Freelance Reporter
Bitcoinist 2016 - 2018
● Covered breaking news and market developments about blockchain technology and cryptocurrency markets ● Built early expertise in crypto journalism and fast-paced news environments
Skills
content-marketing
content-writer
seo
sales
english
portuguese