amcarrales

Lead marketing operations and digital execution across two studios. Primary liaison between marketing, designers, production, and leadership. Coordinate a cross-functional team of 5 through weekly alignment meetings across 3+ time zones. Own end-to-end marketing design workflows from intake to delivery for 12-24 monthly campaigns. Translate product and technical requirements into 20+ detailed design briefs annually. Manage 7+ concurrent projects, tracking dependencies and resolving blockers. Reduced revision cycles by 25%. Established 6 SOPs and documentation templates that standardized workflows.

Directed operational workflows across marketing, creative, and delivery functions for an Amazon marketing agency. Standardized project intake and scoping processes for a 4-person creative team managing 5-6 concurrent client projects, reducing revision cycles by 50% and cutting average delivery time by 1 day.

Managed web production and marketing project delivery for a digital agency serving enterprise clients. Coordinated a cross-functional team to scope, define requirements, and manage timelines for 1 major website launch and ongoing maintenance of 3 enterprise clients. Managed website optimization projects from scoping through launch for 3 B2B clients.