anacurteanu

Designed email newsletters, email templates, and ad banners using brand assets, ensuring alignment with brand identity while optimizing for readability, platform-specific requirements, and UI/UX best practices. Enhanced static/video graphics and developed new assets, including motion graphics, animations, and 3D elements, to add depth and creativity to projects while aligning with brand identity and marketing goals. Experimented with various design programs to explore new techniques and push creative boundaries, ensuring designs were platform-optimized and visually compelling. Designed and integrated email newsletters into Ubisoft’s CMS tool, demonstrating a thorough understanding of the CMS tool and the ability to create visually appealing and engaging content for Ubisoft’s target audience. Localized advertising banners and email newsletters in over 15 languages for Europe, North and South America, Asia, and Oceania, ensuring cultural appropriateness, accurate messaging, and design consistency. Created Photoshop actions and scripts to automate repetitive tasks, reducing task time by 80% and enabling the design team to focus on high-priority projects. Presented designs to stakeholders and team members, clearly explaining the creative process and decision-making. Collaborated daily with marketing and brand teams to design emails and ads, ensuring alignment with marketing goals and brand guidelines. Supported junior designers during onboarding and provided ongoing guidance to help them grow in their roles. Designed a comprehensive onboarding document for interns, improving their understanding of the design process and collaboration with the design and development team.