andersonf

Head Of Social Media/Community

I’m an experienced professional with over seven years in customer engagement, team leadership, and strategic growth across banking, entrepreneurial ventures, and the Web3 ecosystem. As a results-driven leader, I’ve consistently delivered measurable outcomes in banking and operations, maintaining a sharp eye for compliance and procedural excellence. I’ve led teams of 10+ members, streamlining complex operations while boosting sales and community growth. Fluent in English and Mandarin, and proficient in Cantonese, I connect effortlessly with diverse teams and clients. I’m an adaptive innovator, quickly mastering Web3 platforms and social media analytics to enhance strategic planning with minimal onboarding time. Now, as Head of Social Media and Community at Golden Elephant, I blend my leadership skills with a passion for decentralized tech to build thriving digital communities.


Experiece: 6 months

Yearly salary: $40,000

Hourly rate: $25

Nationality: 🇨🇦 Canada

Residency: 🇭🇰 Hong Kong


Experience

General Manager
Ready to Roll Tires
2021 - 2024
Managed all aspects of store operations for a retail and wholesale combined business. Oversaw sales performance, workstation efficiency, inventory control, training and manpower work schedules. Significantly improved daily operational tasks by developing and implementing business strategies. Led initiatives to improve marketing outreach on social media and within the local community. Conducted negotiations with distributors to secure optimal pricing for products and tools. Built, trained and led a team of 10+ personnel, including sales representatives, mechanics and couriers.
Personal Banking Associate
TD Canada Trust
2019 - 2021
Back-up Manager, Client experience, trained on-boarding staff on daily branch procedures to comply with TD’s daily operational and administration routines. Identified and understood client complex and day-to-day needs to provide highly tailored financial solutions. Handled intricate client complaints and follow-ups to resolve in order to prevent further higher-level management escalations. Provided advanced professional advice and resolutions to existing and new clients to address mortgage lending and investment needs: TFSA, RRSP, RESP and non-registered investments. Educated client with up-to-date TD products including Mutual Fund Investments, Loans, Day to Day products and Creditor Insurance. Successfully overachieved fiscal year target by 168%.
Client Service Representative
CIBC
2018 - 2019
Back-up Assistant Branch Manager; mentoring Client Services Representative team and assist with complex operational management including opening and closing cash. Processed complex frontline transactions for customers including servicing client accounts, accepting loan payments, managing bill payments, cashing checks, balancing cash drawers. Successfully made outstanding amount of sales and products referrals by identifying client’s need by over 235% of target. Quickly established credibility with clients and creating a friendly rapport with customers. Educated customers on digital banking and mobile apps. Successfully make referrals to partners when discovering high net-worth clients. Processed average 150+ customers transactions per day with extreme attention to detail. Earned 'Promoter' title for going above and beyond in providing customer services.
Administration Specialist
Bank of China Hong Kong, Hong Kong
2015 - 2015
Participated in student visitor programme of Bank of China Hong Kong at Financial Management Department. Managed daily operation and practice of the commercial bank industry. Researched and studied with professional staffs in accounting, financial management and products research. Collaborated with other interns on projects, prepared crucial materials for meetings, practiced actual tasks.

Skills

head-of-sales
marketing
social-media
english
chinese-mandarin