baskinj

At V2Soft, I worked across growth, revenue operations, and go-to-market execution for technology and services offerings. My responsibilities included managing the sales pipeline, supporting outbound and inbound business development efforts, and ensuring opportunities moved cleanly from initial contact through close. I maintained CRM accuracy, tracked deal progress, and prepared reporting for leadership on pipeline health, conversion, and forecast visibility. I coordinated closely with sales, delivery, and leadership teams to manage follow-ups, prepare proposals, and align on next steps. I also supported messaging, positioning, and process improvements to reduce friction in the sales cycle and improve close efficiency.