belgraderian

Conducted comprehensive market research and client profiling, targeting prospects in the cleantech, manufacturing, and B2B SaaS sectors. Managed multi-channel lead generation campaigns through outbound calls, email outreach, and LinkedIn networking, contributing to pipeline growth and SQL generation. Collaborated with senior strategists to develop and deliver tailored sales and marketing strategies that drove revenue and improved client acquisition rates. Utilized CRM and marketing automation tools (e.g. HubSpot) to track performance metrics, enhance campaign attribution, and accelerate lead conversion. Participated in long sales cycles, aligning marketing activities with core growth drivers in complex B2B organizations. Contributed to thought leadership content and digital campaign execution to raise brand visibility among industry decision-makers.

Developed and executed talent acquisition strategies across Belgium and Luxembourg, targeting skilled professionals in logistics, supply chain, and transport sectors. Managed end-to-end recruitment lifecycle, including talent sourcing, candidate screening, interviewing, and onboarding, ensuring high-quality hires aligned with business goals. Led employer branding initiatives, notably producing the ‘Weekly Recruitment’ video series on LinkedIn, enhancing corporate visibility and candidate engagement in competitive markets. Collaborated with hiring managers and global HR teams to align recruitment plans with workforce planning goals.