btcjames

Led all business development duties, including outreach to potential investors and partners, maintaining relationships with existing partners, attending conferences, and hosting workshops, which led to $2,000,000 in investments in our seed round. Designed and headed the networking strategy that led the Liquidium.WTF Bitcoin Asset lending application to over 4,400 BTC in volume ($352,000,000 at time of writing) and partnerships within the ecosystem, including those with Phantom, Xverse, Luminex, Magic Eden, Satflow, DefiLlama, and various Bitcoin Ordinals communities. Organized the business strategy and infrastructure for launching the Liquidium.Fi cross-chain loans application, working with the Dfinity Foundation and stakeholders to roll out the new application, resulting in over $1,000,000 in TVL. Created and managed the Liquidium KOL affiliate program, organizing and leading a team of 12 ambassadors who promoted the company via social media. Built the strategy for our team’s presence at industry conferences, leveraging on-site video production, social media promotion, distribution of marketing materials, on-site product demonstration, and design of merchandise. Managed marketing tasks including developing strategy, social media content creation, analyzing engagement, hosting livestreams, media guest appearances, hosting and appearing on X spaces, creating video walkthroughs of the platform, and creating the Liquidium video series that garnered over 500,000 views. Handled the full employee life cycle for the company, including talent acquisition, on-boarding of new employees, hosting training and development workshops, as well as reduction in workforce. Coordinated company meetings, including alignment meetings with product developers, the marketing team, the analytics team, C-level management, business partners, and potential partners and investors. Implemented business operation protocols and streamlined internal processes, utilizing the Linear platform which improved cross-team communication techniques and project management organization. Instituted processes to monitor and ensure employee satisfaction and resolve internal issues, including bi-weekly one-on-one meetings, facilitating conversations between employees and C-level management, and providing feedback regarding employee performance. Utilized the Deel platform for HR tasks, including payroll, onboarding contracts, managing PTO balances, and updating employee information.

● Led all business development duties, including outreach to potential investors and partners, maintaining relationships with existing partners, attending conferences, and hosting workshops, which led to $2,000,000 in investments in our seed round. ● Designed and headed the networking strategy that led the Liquidium.WTF Bitcoin Asset lending application to over 4,400 BTC in volume ($352,000,000 at time of writing) and partnerships within the ecosystem, including those with Phantom, Xverse, Luminex, Magic Eden, Satflow, DefiLlama, and various Bitcoin Ordinals communities. ● Organized the business strategy and infrastructure for launching the Liquidium.Fi cross-chain loans application, working with the Dfinity Foundation and stakeholders to roll out the new application, resulting in over $1,000,000 in TVL. ● Created and managed the Liquidium KOL affiliate program, organizing and leading a team of 12 ambassadors who promoted the company via social media. ● Built the strategy for our team’s presence at industry conferences, leveraging on-site video production, social media promotion, distribution of marketing materials, on-site product demonstration, and design of merchandise. ● Managed marketing tasks including developing strategy, social media content creation, analyzing engagement, hosting livestreams, media guest appearances, hosting and appearing on X spaces, creating video walkthroughs of the platform, and creating the Liquidium video series that garnered over 500,000 views. ● Handled the full employee life cycle for the company, including talent acquisition, on-boarding of new employees, hosting training and development workshops, as well as reduction in workforce. ● Coordinated company meetings, including alignment meetings with product developers, the marketing team, the analytics team, C-level management, business partners, and potential partners and investors. ● Implemented business operation protocols and streamlined internal processes, utilizing the Linear platform which improved cross-team communication techniques and project management organization. ● Instituted processes to monitor and ensure employee satisfaction and resolve internal issues, including bi-weekly one-on-one meetings, facilitating conversations between employees and C-level management, and providing feedback regarding employee performance. ● Utilized the Deel platform for HR tasks, including payroll, onboarding contracts, managing PTO balances, and updating employee information.

Assisted the CEO in overseeing internal company processes/organization, particularly related to marketing, community outreach, recruiting, and program facilitation. Managed the development and execution of the 12-week Bitcoin Startup Lab Program, including class scheduling, preparing formal project proposals, delivery and facilitation of workshops, and engaging with corporate partners, entrepreneurs, and startup founders. Served as the primary point of contact for both students and mentors by facilitating the daily program schedule, meeting one-on-one to problem solve, and making connections within the community. Organized the marketing and execution of the Bitcoin Olympics Hackathons, resulting in successful events with over 700 participants. Led community engagement efforts by hosting X Spaces and Discord events, as well as community moderation on Discord, Telegram, and X. Created a marketing content calendar, wrote original content material, edited videos, and created marketing collateral such as images, flyers, banners, etc. Recruited for the Bitcoin Startup Program through social media marketing campaigns on X and LinkedIn. Searched for and hired new staff and trained newly on-boarded team members.

Supported in the recruiting, onboarding, and continued training of new employees. Provided feedback to staff, kept a record of expectations, and supported administration in record keeping. Discovered and problem-solved staff issues and personnel disputes. Determined staff priorities and workloads in order to provide highlights to DoO for identifying opportunities to better use our labor. Helped develop and implement new policies from headquarters, while taking charge of tasks and initiatives that arose in the people management of CT Studio amidst ongoing change and optimization.

Recommended, designed, developed, and implemented innovative learning and development programs that support the full employment lifecycle, including onboarding, career development, wellness, succession planning, and management and leadership development. Assessed needs, analyzed gaps, researched best practices, and partnered with HR and department leadership to identify, develop, and implement successful learning programs. Coordinated operation and use of the Learning Management System (LMS), provided system support to all users, resolved system issues, and coordinated training in the use of online resources.

Built and executed social media campaigns for Web3 clients including NFT projects, DeFi platforms, crypto exchanges, individual crypto projects, hardware wallet providers, and Web3 gaming. Created social media copies for clients, as well as provided feedback on a large volume of social media posts by other team members. Managed other Social Media Managers on the team and assisted with their projects. Liaised between the social team, the creative team, and the clients to ensure roles and responsibilities were in place and deadlines were met. Oversaw social media copy, campaigns, and strategy across a wide array of platforms, including Twitter, Facebook, LinkedIn, Instagram, Instagram Stories, Telegram, Discord, Reddit, and other online mediums. Provided editorial and stylistic feedback on a variety of infographics created by Cointelegraph designers.

Established the company's Digital Marketing Division in order to grow clients' businesses through public exposure. Managed clients' daily postings on various social media sites, including Facebook, Instagram, Twitter, Pinterest, LinkedIn, and Google+. Utilized HootSuite to develop PPC campaigns according to clients' needs. Analyzed clients' advertising data using Facebook and Google Analytics.