burzee
Creative Director | Brand Designer | Illustrator
I’m Jason (but I go by J) — a North Jersey graphic designer with 20+ years in graphic design and art. My work spans Web2 and Web3: from leading national campaigns at USA Today Network to building NFT collections, meme coin brands, and communities like Leveraged Labs. My Burzee work earned a spot at NFT NYC. I also use ChatGPT and generative AI tools, like Midjourney to push ideas further and create visuals that connect — whether for a brand launch, campaign, or decentralized community.
🌐 burzee.studio
Experience: 11 years
Yearly salary: $90,000
Hourly rate: $75
Nationality: 🇺🇸 United States
Residency: 🇺🇸 United States
Experience
Creative Director & Brand Designer
Burzee / Independent Projects 2020 - 2025
Direct brand identity and campaign systems for Web3 projects including Leveraged Labs / 61Apes, Aura, and Lychee. Build NFT collections and mascot-driven brands adopted by trading communities across Solana and Sonic. Produce scalable creative assets — logos, PNL cards, social branding — boosting online visibility and engagement. Integrate AI tools for ideation, copy, and visual generation.
Graphic Designer III
USA Today Network / Gannett 2017 - 2025
Designed national campaigns across USA Today’s regional brands in print and digital. Delivered brand systems and event creative for sports, news, and entertainment verticals. Partnered with cross-functional teams to execute high-impact creative on deadline. Recognized for campaign systems and event branding expertise.
Promotion Design Manager
North Jersey Media Group (USA Today Network) 2007 - 2017
Led design team producing campaigns, event branding, and cross-platform assets. Directed creative strategy for Exposure Events, boosting brand visibility and audience reach. Mentored designers to ensure sharp, consistent, on-brand work.
Creative Services Manager / Art Director
Daily Record (USA Today Network) 2004 - 2007
Ran the in-house creative department, delivering ads, campaigns, and brand assets for regional and national clients. Introduced motion and interactive media into campaigns, boosting audience engagement. Built logos, web elements, and marketing materials that elevated local brands with a professional edge.
Skills
design
english