Malaysian professional with Taiwan & NZ residency, bringing 15+ years of cross-industry experience and a strong blockchain focus since 2021. Specialized in RWA (Real World Assets), from U.S. equities to treasury tokenization, with a clear vision that blockchain is no longer the future but the present. Passionate about bridging Web2 and Web3, helping businesses and users adopt decentralization in meaningful ways.
Actively involved in RWA, DeFi, NFT, Meme, and GameFi projects, with hands-on experience in PRD writing, market research, whitepaper drafting, content strategy, and community growth. Co-founded a DeFi project and collaborated with global brands such as Cody Sanderson and Kadokawa on NFT campaigns.
Previously managed content for a million-subscriber media brand, producing viral posts and executing SEO strategies. Skilled at transforming complex blockchain concepts into accessible narratives, with proven ability to drive adoption, engagement, and impact across English and Mandarin communities on Discord, Telegram, and Twitter.
Experience: 3 years
Yearly salary: $48,000
Hourly rate: $25
Nationality: 🇲🇾 Malaysia
Residency: 🇹🇼 Taiwan
Experience
Co-Founder
MEMEFIONBASE 2024 - 2025
Co-founded a DeFi x Meme x Social project, leading 0→1 growth, community operations, and token launch coordination. Managed token launch process (Dexscreener, CoinGecko, real-time TGE support). Community operations: set up Telegram/Discord, 24/7 engagement, AMAs, meme campaigns. Designed tokenomics & cross-chain liquidity strategies (Charm Finance, Balancer, Ulysses), boosting liquidity by 200% within a week. Drove Twitter/X growth with meme marketing and Twitter Spaces. Built project infrastructure: branding, website setup, AI chatbot, and Notion-based FAQ system.
Core Contributor & Community Builder
MEMEFIONMETIS 2023 - 2024
Core contributor handling community, branding & marketing. Executed go-to-market strategy with KOL collaborations across Discord/Twitter/Telegram. Built community from scratch, drove meme-led campaigns for user growth. Co-designed DeFi tokenomics & yield strategy with core team. Designed project logo, sticker pack, and all launch visuals.
Multimedia & Social Media Specialist
TVBS INC. (TAIWAN) 2023 - 2025
Produced and edited video content for YouTube and social media platform. Reviewed and ensured content consistency and quality across all channels. Designed thumbnails and visual assets using Photoshop, Illustrator, After Effect, Premiere Pro and CapCut. Planned and managed million subs Youtube, Facebook, and Instagram accounts, platform moderation and audience interaction. Assisted in internal training content production. Created SEO-optimized graphics and materials.
Project Manager & Marketing Assistant
YOULE INFORMATION INC. (TAIWAN) 2022 - 2023
Assisted with internal coordination and planning across departments. Helped launch NFT projects for Cody Sanderson and Kadokawa Gempak Starz. Handled minting, listing on OpenSea, NFT-to-physical product redemption, and user onboarding to MetaMask (deposit, withdrawal, and wallet safety education). Partnered with Yizhan Art Gallery and multiple artists to launch RAM PIECE. Conducted QA and troubleshooting for the GameFi project AstroGator: REBORN, testnet testing for smart contract integration and gameplay features. Collaborated across departments to plan and execute full-cycle Web3 projects from scratch, including frontend UX design and backend crypto payment integration.
Community Manager
SOLANA NFT PROJECTS 2022 - 2022
Built and grew Web3 community from 0 to 5K+ users during pre-launch. Led user onboarding campaigns (Guild.xyz, Zealy) and wrote community SOPs. Moderated bilingual Discord/Telegram communities, ensuring safety & engagement. Sustained NFT community activity on Solana during volatile 2022 market.
Community Moderator
LAUNCHPAD ON THORCHAIN 2021 - 2022
Managed Discord and Telegram communities across Thorchain ecosystems. Led all community communication and moderation, ensuring clear info flow between team and users. Handled support, education, and onboarding for users with various technical backgrounds. Keep the community safe from spam, scams, and toxic behavior.
Production Lead
Banner Express Ltd. (New Zealand) 2016 - 2020
Managed production team (5–8 people). Oversaw quality control and daily workflow in printing/finishing.
Product Executive
ICON WORKPLACE ENTERPRISE (MALAYSIA) 2009 - 2016
Managed office supplies and printing production orders. Coordinated with vendors and handled customer accounts. Event planning and campaign setup.
Skills
community-manager
content-marketing
marketing-specialist
research
project-manager
english
chinese-mandarin
malaysian