carsonmckee

Senior Strategist, Brand Manager, Marketing Leadership

I'm looking to continue to build my web3 marketing experience, after gaining some web3 client experience from 2021-2023.

With substantial digital marketing experience (15+ years) in brand and marketing strategy across agency, freelance and consultant roles, I have excellent presentation and public speaking skills. Expertise across 360 media planning, media buying, creative direction, go-to-market planning plus tactical campaign development and execution.


Experience: 11 years

Yearly salary: $100,000

Hourly rate: $125

Nationality: 🇨🇦 Canada

Residency: 🇨🇦 Canada


Experience

Senior Brand Strategist
Hundreds & Thousands
2022 - 2023
Marketing oversight for P2E gaming start-up. Consultant for Creepy Creams NFT Genesis Collection.
Senior Strategist
CULT
2021 - 2023
Marketing and brand strategy for various clients, research, go-to-market planning, creative development oversight.
Account Director
Blue Meta
2021 - 2021
Web3 client leadership for Tiny Colony (P2E game) and Royal Rock NFTs.
Senior Straegist
Major Tom
2020 - 2021
Digital strategy for SAP.
Faculty, Marketing Management
BCIT
2020 - 2022
Marketing Instructor.
Digital Marketing Instructor
Tamwood Careers
2020 - 2025
Strategic Web Design, Content Marketing, Paid Media, Social Media Marketing, MarTech & Automation.
Account Director
SIX12 Creative
2016 - 2019
Account leadership, social media marketing and advertising for Circle K Canada.
Professional Development Instructor
BCCPA
2014 - 2025
Management Skills, Personal Branding workshops.
Community Management Consultant
ICUC
2012 - 2017
Clients include Ford Canada and Shoppers Drug Mart.
National Training Manager
Primus Business Services
2008 - 2012
Digital Marketing Consultant
Self Employed
2003 - 2018
Clients include: NFL Canada, NHL teams, Denny's Canada and other brands.

Skills

ads
brand
brand-marketing
content-marketing
digital-marketing
influencer-marketing
marketing-communication
marketing-strategist
strategy
marketing
english