catinchief

Head Of Content And Community

- I build social media communities, that students write term papers about.
- I write outbound messages, that cold prospects praise.
- I launch marketing strategies, that double profits monthly.


15+ years in full stack Digital Marketing in high-competitive Software, Media, SaaS and Web3 markets.

8+ years leading teams up to 50 people as Head of Marketing, Content and Community roles in product companies, SaaS, start-ups (appdev/web3/AI).


Launched 3 startups from scratch for the UK/US/EU markets and experienced product solution selling in collaboration with agencies.

Launched 5 successful social-media projects with a total audience of 10 000 000 readers and helped 1 to achieve 30 000 000 reach.



Experience: 11 years

Yearly salary: $96,000

Hourly rate: $50


Experience

Head of Marketing and User Acquisition
TeleGrow - Advertising on Telegram
2024 - 2025
Telegram marketing, content and advertising agency, owning and promoting 3 advertising networks with Telegram channels, chat-bots and TMAs.
GTM and Marketing Consultant
Timetick
2024 - 2025
Marketing strategy, targets, segmentation, positioning and promotion consultancy.
GTM and Marketing Consultant (Telegram Advertising)
RichAds
2024 - 2025
New business line and ad format launch, resulting in $100k+ turnover per month.
Head of Marketing
Sensemitter
2023 - 2024
Accountable for the analytical neuromarketing product for FMCG and game/app dev.
Chief Revenue Officer (CRO)
Altoros
2019 - 2023
Service company in the US/EU markets in fintech/retail/healthcare/e-commerce/insurance domains.
Head of Marketing
Platform.io
2017 - 2019
Accountable for launch and promotion of a startup adtech SaaS product.
Country Manager
SQUID App
2017 - 2019
Product management and mobile app promotion.
Editor-in-chief
Лентач
2014 - 2016
Content creation and team management for one of the most popular liberal meme-media in Russia.
Head of Content
P2P.org
2014 - 2024
Created and promoted 4 local Social Media projects with a total reach of up to 10 mln people.
Marketing Specialist
Alconost
2013 - 2017
Marketing activities management and lead generation campaigns.
Social Media Manager
Itransition
2012 - 2014
Informational support, SMM, PPC and media campaign management for a cycle of PR/HR events.
Digital Marketer, Social Media Manager, Copywriter
Business Alliance of Information Systems (24shop.by)
2011 - 2013
Launched and promoted consumer loan program with one of the leading banks.
Social Media Manager
AGT Belarus
2011 - 2012
Responsible for social media strategy, content management and promotion of a journal for young parents.

Skills

brand-marketing
community-manager
content-marketing
content-writer
digital-marketing
email-marketing
growth-marketing
head-of-marketing
influencer-marketing
marketing-communication
meme
product-marketing
english
polish
russian