cedfab

- Served as the primary support to the Co-Founder at Drift Protocol, managing operations, marketing, and implementing strategic systems for efficiency. - Supported the Marketing Lead in executing marketing campaigns, ensuring alignment with crypto, blockchain, and DeFi messaging for consistent audience engagement. - Led social media strategy, setting KPIs, and managing content creation across Twitter and LinkedIn, resulting in a measurable increase in growth and visibility. - Increased Co-Founder’s social media metrics by 10% in 30 days through content strategies and engagement optimization. - Enhanced operational workflows and cross-functional collaboration, refining processes to improve execution efficiency across teams. - Assisted in managing logistics for Drift’s global events in New York, Korea, and Dubai, coordinating with venue managers, event organizers, vendors, and designers to achieve 100% milestone completion. - Oversaw high-level administrative and strategic tasks, including scheduling, reporting, documentation, and onboarding to streamline operations. - Anticipated needs and proactively solved problems, driving operational efficiency in a fast-paced, evolving industry.

- Directed the company’s branding strategy, creating all visual assets and social media content templates. - Produced and edited YouTube videos and repurposed content for Instagram, TikTok, and YouTube Shorts. - Collaborated with the Co-Founder to develop targeted content strategies aligned with business goals. - Designed and implemented outreach solutions, improving engagement and lead generation. - Executed a comprehensive branding strategy that elevated brand visibility by 60%, resulting in a 40% increase in social media followers across platforms and the creation of over 25 distinct visual assets. - Developed and repurposed video content pieces for YouTube, Instagram, TikTok, and YouTube Shorts, leading to a 75% growth in audience engagement and doubling the average view duration to over four minutes.

- Facilitated daily operations for the CEO by efficiently managing appointment bookings and scheduling meetings with clients and partners, resulting in a 30% increase in productivity and client engagement. - Developed and implemented organizational systems that enhanced workflow efficiency for a team of five, streamlining social media content creation, layout design, and website management to improve project turnaround time by 25%. - Spearheaded social media campaigns across three brands—PHPD (Phresh Products), Complete Hemp, and The Omnium Group—by creating, scheduling, and posting content that increased audience engagement by 40%, contributing to a significant rise in brand awareness.

- Managed the company sales team comprised of design professionals, managing their quarterly KPI’s and sales targets - Regularly planning sales strategies and weekly sales tasks - Engaged regularly with prospects, design professionals to ensure new business developments - Oversaw daily administrative and showroom upkeep responsibilities

- Brought in a total of 20M+ in closed sales and new business from 2016 to 2019 - In-charge of administrative works and showroom upkeep handled individual B2C and corporate B2B sales accounts - in-charge of bringing in new business through industry networks and connections facilitated warehouse inventory status and upkeep - in-charge of delivery and logistics arrangements from warehouse to client's delivery location facilitated client requests on site - provided technical presentations for design professionals & corporate clients

- Appointed to be the Executive Director of Exhibits & Conventions for the Philippines Institute of Interior Designers - Cebu Chapter, Facilitated all PIID exhibits for the period - Headed communications with suppliers & sponsors to collaborate with for the Chapter’s exhibit needs - Oversaw construction and project management of PIID’s exhibit booths.