cesarplus

Managed end-to-end delivery of Cloud-based CRM solutions for The Bank of East Asia (BEA), leading a team of 20+ developers and testers. 1.Wholesale & Personal Banking CRM (Google Cloud): Lead the full lifecycle of an integrated CRM system, functions include 360° customer views, tagging, and KPI dashboards. Successfully delivered Phase 1 in 9 months, securing a contract renewal for Phase 2 (Personal Banking). 2.Agile Transformation: Implemented a Hybrid Agile (Waterfall + Scrum) methodology, reducing the overall delivery timeline by 30%. 3. Stakeholder Management: Conducted weekly status presentations to Department Heads. Successfully managed scope creep and balanced client expectations against delivery constraints. 4. Risk & Cost Control: Strictly monitored Project P&L and resource allocation to ensure profit margins. Established a risk warning mechanism to mitigate data migration delays and complex system dependencies.

Project 1: Multiple Currency Debit Card Project（2023.06-2023.11） 1.Collaborated with teams in HK to optimize KYC processes and back-end API integration. 2. Enhanced User Experience based on competitor analysis, significantly improving the user conversion rate for card applications. 3.Standardized API documentation and introduced automated testing, reducing the Defect Rate and achieving 100% on-time delivery. Project 2: Australian Government Open Banking Compliance （2021.11-2023.03） 1.Led a global team of 200+ (China/Australia/India/UK) to develop 17 enterprise-facing APIs on AWS/GCP to meet Australian Government regulatory. 2.Facilitated daily English Scrum meetings (20-30 attendees) and utilized Jira for cross-border progress tracking. 3.Process Optimization: Accelerated the approval cycle from 6 weeks to 2 weeks, ensuring strict compliance with government deadlines. 4.Coordinated complex integration between System APIs and Experience APIs across different compliance jurisdictions.

1.Payment Gateway Integration (Malltail E-Commerce Project): Led the integration with UnionPay and third-party gateways for a Korean cross-border e-commerce platform. Optimized settlement flows, reducing page redirects and boosting payment success rates. 2. UnionPay Marketing App: Managed the product lifecycle from prototyping to launch. Supported high-concurrency transactions during major marketing campaigns with zero downtime. 3. Compliance & Risk (AML): Designed workflows for Merchant KYC, suspicious transaction monitoring, and Anti-Money Laundering (AML) checks—critical logic transferable to Web3 exchange compliance.

Conducted sales funnel analysis to support data-driven business decisions.