chiragsan

Led cross-functional design sprints across 5+ concurrent product tracks, owning alignment between engineering, business, and user needs — reducing average product launch timelines by 30%. Drove end-to-end UX for a social media app: conducted 20+ user interviews, built personas, mapped journeys, and benchmarked against 5+ competitors — improving product-market fit score by 35%. Designed and A/B tested UX optimizations across 10+ high-traffic user flows; delivered +35% sign-up conversion lift and –25% task completion time — decisions grounded in usability testing data. Built and shipped a 25-screen responsive design system with micro-interactions, WCAG accessibility standards, and mobile-first patterns — boosting mobile engagement by 22% and reducing post-launch design defects by 50%. Expedited client sign-off cycles by 40% through structured high-fidelity prototypes in Figma, reducing revision loops and compressing sprint cycles.

Gained hands-on exposure to SDLC, API workflows, and microservices architecture within a regulated healthcare environment — building technical empathy foundational for PM roles. Collaborated with multi-functional teams on end-to-end application workflows, developing understanding of how engineering decisions impact compliance, data integrity, and user experience.

Produced 25+ digital assets (illustrations, posters, infographics) for sustainability campaigns that drove a 40% uplift in digital engagement — demonstrating ability to translate brand narrative into user-facing content.