clairerachel
Head Of Marketing & Public Speaker
Senior marketing and growth leader with 12+ years of experience operating at the intersection of AI, data, technology, and storytelling. Proven track record building global brands, scaling communities, and translating complex technical systems into narratives users trust and executives can act on. Known for building end‑to‑end, data‑centric marketing systems: from analytics pipelines and experimentation frameworks to full‑funnel campaigns and community‑led growth. Experienced working alongside founders, engineers, legal teams, robotics, developers and investors in high‑velocity environments. Comfortable in ambiguity. Strong pull toward global impact, boldness and creativity.
Experience: 11 years
Yearly salary: $190,000
Hourly rate: $90
Nationality: 🇬🇧 United Kingdom
Residency: 🇬🇧 United Kingdom
Experience
Senior Digital Marketing Lead / Marketing Data Scientist
ChromaWay / Chromia 2024 - 2025
Expanded the marketing function into a data‑centric organization. Designed cross‑platform analytics infrastructure spanning social, web, email, community, and paid channels.
Head of Marketing
ChromaWay / Chromia 2023 - 2026
Founded and led a dedicated marketing data function. Standardized KPIs, reporting cadence, and experimentation practices.
Marketing Strategy, Analyst & Engagement Consultant
ChromaWay / Chromia 2023 - 2024
Advised on community growth, digital marketing, and product storytelling for Web3 and AI‑adjacent initiatives.
Marketing Manager
World of Women (NFT / Web3) 2023 - 2023
Owned marketing strategy for digital, phygital, and physical product launches. Defined positioning, value propositions, and go‑to‑market plans.
Social Media Marketing Manager
Next Dimension Studios 2022 - 2022
Led social and community strategy for a large‑scale NFT and metaverse project. Acted as public voice of the brand across Twitter, Discord, and virtual worlds.
NFT & Metaverse Digital Marketing Manager
Animoca Brands (Subsidiary) 2022 - 2023
Led digital marketing for a high‑profile entertainment and gaming project. Collaborated with Hollywood writers and producers.
Marketing Specialist, Writer & Podcast Host
Innovatia Accelerator 2021 - 2022
Worked directly with CEO and leadership on PR, brand, and growth initiatives. Produced podcasts, long‑form content, and SEO strategies.
International Live Streamer & Content Creator
Twitch 2020 - 2021
Reached Affiliate status in 5 streams via data‑driven growth tactics. Grew faster than 99.8% of streamers in category with zero paid spend.
Marketing & Communications Manager
ADNH Compass (UAE) 2015 - 2019
Led creative and strategic marketing across hospitality, education, healthcare, and energy sectors.
Skills
ai
blockchain
brand-marketing
content-marketing
copywriting
digital-marketing
email-marketing
gaming
growth-marketing
head-of-marketing
marketing
marketing-analyst
marketing-specialist
product-marketing
research
retention-marketing
saas
social-media
ux-researcher
writer
english