davids
Strategic Product & Ux Leader | Brand Architect | Web3 Consultant
Former CXO & Product Design Leader with 12+ years in UX, Web3, and fintech. Led award-winning launches for Blockasset, Apple, Motusbank, and Meridian Credit Union — including staking platforms, fiat onramps (Crossmint), and full mobile banking UX. Deeply involved in the Solana ecosystem, NFTs, and DeFi. I'm looking for strategic roles as a Lead Designer, Head of Product Design, or UX Director in Web3, with teams building the future of crypto infrastructure, marketplaces, or financial tools. Hands-on, collaborative, and relentlessly user-focused.
Experience: 11 years
Yearly salary: $180,000
Hourly rate: $120
Nationality: 🇨🇦 Canada
Residency: 🇨🇦 Canada
Experience
Chief Experience Officer & Head of Product
Blockasset 2022 - 2023
Led product strategy, user experience, and go-to-market across Blockasset’s ecosystem. Scaled platform into a multi-product brand with ten+ launches and four unlaunched initiatives shaped in under a year. Oversaw design sprints, GTM planning, and cross-functional team execution.
UX Lead Consultant
Bursting Silver 2021 - 2021
Led UX research and design for WeRise — a finance, compliance, and organizing platform for North America’s largest union networks. Balanced transactional integrity with community empowerment tools across web and mobile platforms.
Senior UX & Product Designer
Meridian Credit Union/Motusbank 2018 - 2019
Designed UX for award-winning digital banking services including “Price Drop,” which won the CCUA Innovation Award in 2020. Launched Motusbank, onboarding 10,000+ users in its first year.
Senior Art Director
Data Communications Management 2016 - 2016
Led a national rebrand for one of Canada’s top enterprise printers with operations across North America. Directed creative across digital and direct marketing campaigns for high-profile clients including Mazda, MLB, Bombardier, and FedEx.
Global Marcom Digital Team Consultant
Apple 2014 - 2018
Selected for Apple’s global Marcom content team to contribute to quarterly product launches. Flew to Cupertino regularly to collaborate on Canadian localization of digital assets. Designed and produced every screen for Apple Canada’s product marketing across all new device and service rollouts.
Skills
agile
art-direction
blockchain
creative-director
design-manager
lead-designer
product-designer
product-lead
strategy
ui-ux-designer
ux-researcher
web3
design
english