davidsaba

In my role, I was responsible for creating innovative social media advertising assets and developing marketing content ideas for the lottery company. I designed all visual content, from engaging e-flyers for digital campaigns to high-quality physical print materials, ensuring brand consistency across platforms. Collaborating with a dynamic team, we brainstormed and executed strategies that enhanced customer engagement and drove brand visibility. The synergy within the team played a crucial role in streamlining workflows and delivering impactful results. Managing multiple projects simultaneously, I maintained a strong focus on delivering within tight timelines without compromising quality. This experience sharpened my ability to think creatively under pressure, adapt to shifting priorities, and leverage teamwork to produce designs that met both creative and strategic goals. My dedication to meeting deadlines and exceeding expectations consistently contributed to successful campaigns and strengthened the company’s brand presence.

I was responsible for overseeing and designing all elements of the brand, including its visual identity, marketing materials, digital assets, and user interface designs. Collaborating with the product design and development teams, I ensured the website's seamless functionality aligned with the brand's vision. I worked closely with the CEO and founder to define the brand’s strategy and creative direction, translating ideas into impactful designs that resonated with the target audience. In this role, I supervised a team of four designers, managing their workloads, setting clear project briefs, and reviewing their work to maintain consistency and quality. I established workflows to streamline communication between teams, set project timelines, and ensured deadlines were met. I also mentored junior designers, resolved design challenges, and maintained high creative standards. This role allowed me to balance creative leadership, hands-on design work, and team management.