I'm a product leader and founder who thrives at the intersection of strategy, technology, and business growth. Currently, I'm building SOKI as Founder & CEO, where we're revolutionizing how businesses operate across East Africa through innovative B2B SaaS and B2C digital solutions.
My journey spans the full product lifecycle spectrum:
- From 0 to 1: Founded and scaled SOKI to 500+ active users with 20% MoM growth
- Scale-up Leadership: Led product transformation at YoguPay (5,000+ users across Africa)
- Enterprise Strategy: Advised multinational clients on digital transformation at Celestify and Bridge Labs
- Design Excellence: Built and transformed Touch Inspiration from project-based to retainer model (75% revenue increase)
Experience: 5 years
Yearly salary: $70,000
Hourly rate: $45
Nationality: 🇰🇪 Kenya
Residency: 🇰🇪 Kenya
Experience
Product Strategy Consultant
Bridgelabs 2024 - 2024
- Strategic Advisory: Advised enterprise clients on mobile product strategy and digital transformation initiatives - Stakeholder Management: Led executive workshops to align business strategy with technical capabilities; achieved 100% client satisfaction rate - Delivery Excellence: Delivered production-ready solutions with 30% efficiency gains through strategic process improvements - Methodology Development: Developed strategic consulting framework combining technical expertise with business-focused delivery Skills: Product Development · Communication · Prototyping · Product Design · Debugging · React Native · UI/UX · User Experience (UX) · Redux.js · figma · Code Review
Founder & CEO
Soki 2024 - 2025
Leading the strategic vision and product development of B2B SaaS platform and B2C digital products, revolutionizing business operations across East Africa. - Product Leadership: Architected product roadmap and go-to-market strategy, achieving 20% MoM growth from launch and establishing product-market fit with 500+ active users. - Strategic Execution: Secured first enterprise customer through strategic sales initiatives; built partnerships with key stakeholders to drive market expansion. - Team Building: Recruited and mentored cross-functional team members; established collaborative culture between engineering, design, and business teams. - Investor Relations: Lead fundraising efforts, developing pitch materials and presenting vision to potential investors and strategic partners. Skills: Start-up Leadership · React Native · Figma (Software) · Firebase · Business Management · Financial Accounting · Presentation Skills · Meeting Planning
Product Lead,Digital Platforms
YoguPay 2023 - 2024
Spearheaded product transformation for Pan-African fintech platform serving 5,000+ users across multiple countries. - Product Strategy: Led digital transformation from web-only to mobile-first strategy, driving 50% user growth. - Quality Leadership: Implemented robust product processes reducing system bugs by 75% while scaling operations. - Market Expansion: Drove expansion to 3 new markets through strategic product improvements; achieved 4.8★ app store rating. - Data-Driven Decisions: Established analytics framework for product decisions; conducted executive interviews for strategic hires. - Compliance Leadership: Led regulatory compliance initiatives across multiple jurisdictions, ensuring sustainable growth. Skills: Product Design · Product Development · Presentation Skills · Communication · Prototyping · Debugging · React Native · UI/UX · User Experience (UX) · Mobile Interface Design · Code Review · PhpMyAdmin
Product Designer & UX Lead
Touchinspiration 2021 - 2022
Business Transformation: Led agency's strategic pivot from project to retainer model, resulting in 75% revenue increase. - Client Leadership: Managed product design for 20+ enterprise clients, maintaining 100% satisfaction score. - Design Systems: Established scalable design system adopted across all client projects, improving delivery efficiency. - Team Development: Mentored junior designers and established design thinking workshops for client teams. Skills: Prototyping · Mobile Design · UI/UX · User Experience (UX) · figma · Product Development · User Interface Prototyping · Figma (Software) · UE · Web Interface Design
Skills
communication
design-manager
front-end
product-designer
product-lead
product-manager
product-marketing
react
typescript
ui-ux-designer
web-designer