dedensembada

Head Of Product Data

Leading a dynamic data analytics team in online media publishing, I specialize in end-to-end analysis scope driving insights across marketing acquisition, user engagement, content optimization, product retention and ads monetization. My professional journey started with a role as Web Development, System Analyst into Project Manager and finally for the past 5 years I've been diving deep into data analysis with significant experience in provides comprehensive of reports, dashboard and finding insights. The reason I'm so passionate about this field is that I'm a bit of a tech geek – I absolutely love exploring new technology! 


Experience: 8 years

Yearly salary: $16,000

Hourly rate: $10

Nationality: 🇮🇩 Indonesia

Residency: 🇮🇩 Indonesia


Experience

Data Analyst Manager
KapanLagi Youniverse
2019 - 2022
Support company with highest quality of data and make work with data accessible to our stakeholders and work cross-functionally with engineering, product management, editorial, marketing and business development team. Key responsibilities include supporting product leader to define comprehensive set of Company's KPI and OKR, supervising and developing the data analyst team, defining tracking, collecting, cleaning, analyzing data sets, and enhancing maturity of analytics capabilities in company.
Sr. Data Analyst
KapanLagi Youniverse
2018 - 2019
Key responsibilities include defining tracking, collaborating with Product Managers, collecting, cleaning, analyzing data sets, and building and maintaining Tableau dashboards for tracking product group OKR.
Data Analyst
PT. Kreatif Media Karya
2016 - 2018
Provides periodic report to product teams and content team, and provides finding insight to improve company's metrics.
Project Manager
Leo Burnett Group Indonesia
2016 - 2016
Working on a multinational advertising agency as a bridging between the account team and the internal creative and tech team. Key responsibilities include coordinating internal resources, ensuring project delivery on time and within scope, performing risk management, and establishing relationships with third parties/vendors.
System Analyst
Leo Burnett Group Indonesia
2015 - 2016
Key responsibilities include identifying system requirements, liaising with users, documenting interfaces between systems, collaborating with IT team, validating changes, and training users.
Web Developer
MACS909
2014 - 2015
Key responsibilities include writing well designed, testable code, creating website layout/user interface, integrating data from various back-end services, and maintaining software documentation.
HR Implementation Consultant
DataOn (PT Indodev Niaga Internet)
2012 - 2014
Responsible for understanding client’s business requirements and implementing company products to improve business process and outcomes.
IT Application
PT. PJB Services (Internship)
2012 - 2012

Skills

ai
analyst
big-data
data-entry
data-science
data-viz
marketing-analyst
python
sql
english
indonesian