dendecrypt

Chief Marketing Officer / Product Marketing Lead

  • Innovative, motivated & seasoned Marketing leader with 12+ years of hands-on experience in product marketing & growth strategies. Personal & professional experience in blockchain & fintech 5+ years cumulatively, deep understanding of blockchain infrastructure & crypto usage behavior; 


  • Latest experience: CMO in MAXX Finance, a DeFi project on Polygon; previous experience ranges from raising startups to scaling large enterprise brands (including full time on-site roles at Fortune 500 brands (Procter & Gamble, Danone), research & consulting projects experience for fintech & blockchain – Alphabank ventures (crowdfunding, crowdlending), RVC Blockchain Ventures, HSBC bank; e-commerce – PrimeBeef, Lukoil LLC, AlphaPet, heavy industry & technology – RUSAL, S7 engineering, etc.); 


  • Repeatedly grew brands & products to multimillion user bases; Proven track record in marketing teams management, research, analysis, product marketing, brand management, content marketing, organic promotion, social media, community management, influencer marketing, partnership marketing, event marketing, paid ads, PR public relations (holistic full stack marketing for both B2B & B2C);


  • Master’s degree in applied mathematics and statistics for Sociological research (Moscow State University of Lomonosov) 

Experience: 11 years

Yearly salary: $120,000

Hourly rate: $60

Nationality: 🌏 Remote

Residency: 🌏 Remote

Experience:

Period Title Company
2009 - 2011 Brand Operations Manager Procter & Gamble
2011 - 2015 Group Brand Manager Danone
2015 - 2017 Co-Founder & CEO Sparrow Urban Mobility
2017 - Marketing Strategy Consultant Stars & Fishes Advisory
2022 - Chief Marketing Officer MAXX Finance, DeFi on Polygon

Skills:

brand
brand-marketing
business-development
content-marketing
developer-relations
growth-marketing
head-of-marketing
marketing-lead
marketing-manager
product-marketing
research
ux-researcher
marketing
english
russian