elena

Developed and implemented full-cycle business development processes independently owning strategy, tools, and execution from day one. Generated qualied pipeline across DACH, Benelux and Nordics in verticals like automotive, aerospace, and electronics. Designed and executed high-converting outbound cadences via email, phone, LinkedIn and video, that fuelled a strong top-of-funnel, sparked consistent interest and qualied opportunities. Leveraged AI-powered sales tools for prospect research, email personalisation, and objection handling, increasing response rates by 3x. Actively contributed to Maplesoft's brand visibility and thought leadership on LinkedIn through thought-provoking content and meaningful prospect engagement, increasing inbound/outbound interest and credibility. Delivered qualied leads to upgrade campaigns, contributing directly to upsell revenue growth. Collaborated closely with product, sales, and marketing to align outreach with new releases and industry events increasing campaign efficiency and pipeline velocity. Documented and maintained all sales activities in Salesforce, ensuring data accuracy and full pipeline visibility.

Consistently met and exceeded quarterly targets by 120% generating high-quality leads through a strategic proactive outreach (emails, LinkedIn, cold calling, video) and relationship-building, maintaining a consistent sales pipeline. Surpassed sales goals, driving revenue growth and expanding customer base. Designed and ran outbound/inbound campaigns that exceeded conversion benchmarks in manufacturing and apparel sectors. Delivered dynamic and persuasive presentations, effectively showcasing product value and building stronger prospect engagement. Developed and maintained strategic partnerships, enhancing market reach.

Mapped ideal customer profiles and buying signals with CRM analytics, boosting targeting accuracy and conversion rates. Generated and qualified leads via cold calling, email, video, and social media, building a steady pipeline of high-quality opportunities. Led discovery calls to understand prospect needs, conducted thorough qualification, and ensured smooth handover to AEs for seamless lead to customer transitions. Collaborated with AEs and marketing on industry-specific campaigns, driving stronger engagement and measurable pipeline growth.

Identified sales opportunities through data analysis, attending trade shows and making outbound calls. Developed customized proposals and led technical discussions with engineering teams in the rail industry. Contributed to international tender bids and represented company at major trade fairs.

Facilitated executive communication in multilingual business negotiations and technical meetings. Established and maintained positive business relationships, delivering strict renditions of messages.