elenabrill
Growth Marketing Manager
I'm a Digital Marketing Manager with 5+ years of experience. Hands-on experience in SEM, PPC, display ads, and email marketing. Created and executed performance marketing strategies driving a strong return on marketing investment. Effectively managed both in-house and outsourced teams of 3-5 members to achieve customers' and companies' KPIs. Collaborating closely with cross-functional teams to implement growth initiatives.
As a Performance Marketing Manager within a fast-growing Web3 development platform:
- Created and executed performance marketing strategy within an international fast- growing tech startup
- Developed and implemented effective lead generation and nurturing strategies, leveraging email marketing and marketing automation tools
- Created customer-journey maps and identified ideal customer personas for SDR team
- Managed budgets and campaigns across various channels ensuring robust ROMI and cost-effective customer acquisition
- Collaborated closely with the Sales, Product Design, and Data teams to deliver exceptional user experience across the customer funnel and increase LTV
Key results:
- Increased ROAS by 20% in 6 months by developing a new performance marketing strategy
- Increased Conversion Rate by 8% by tailored audience segmentation and delivering key value propositions
- Reduced the CAC payback period by 2x by fixing funnel leaks and leveraging marketing automation
I'm open to new roles and positions in Growth and Performance Marketing to help your project grow and scale.
Experience: 5 years
Yearly salary: $60,000
Hourly rate: $40
Nationality: 🇷🇸 Serbia
Residency: 🇷🇸 Serbia
Experience:
| Period | Title | Company |
|---|---|---|
| 2022 - | Performance Marketing Manager | Chainstack |
| 2021 - 2022 | Programmatic Marketing Manager | RealWeb |
| 2018 - 2021 | Project Manager | ResearchView |
Skills:
blockchain
digital-marketing
email-marketing
gtm
marketing-manager
marketing-specialist
saas
web3
marketing
english
russian