fabianlackner

Marketing & Communications Specialist

Hi, I’m Fabian, a Creative Strategist with 8+ Years of Experience in Marketing, Social Media, and Content Creation.

I’ve spent the last decade working at the intersection of creativity and strategy, helping brands tell their stories in engaging, impactful ways. From managing global campaigns at Bitpanda to shaping brand identities at LOOP and KWIZDA Agro, I’ve built a career on delivering results-driven creative solutions that connect with audiences.

My expertise spans:

  • Social Media Strategy: I’ve launched and scaled social media channels, collaborated with influencers, and developed campaigns that drive growth (like a 56% follower increase for Bitpanda's IG DACH channel).
  • Content Creation: Photography, video production, bilingual copywriting (German & English), and curating multimedia content tailored for diverse platforms.
  • Brand Development: Whether it’s creating a fresh brand voice or revamping an existing identity, I know how to craft stories that resonate, as seen in my work for Tyrolean Jet Services and KWIZDA Agro.
  • AI Optimization: At Bitpanda, I integrated AI tools to streamline workflows and scale creative processes—because efficiency and innovation go hand-in-hand.

Now freelancing, I bring flexibility, a global perspective, and a results-oriented mindset to every project. Whether you’re looking for someone to elevate your brand, craft compelling campaigns, or create content that engages your audience, I’m here to make it happen.

Let’s work together to turn your vision into reality!


Experience: 7 years

Yearly salary: $70,000

Hourly rate: $60

Nationality: 🇦🇹 Austria

Residency: 🇦🇹 Austria

Experience:

Period Title Company
2025 - Creative Freelancer
2024 - 2024 Global Social Media Specialist Bitpanda
2022 - 2023 Freelance & Travel
2013 - 2017 Insurance Agent Wüstenrot
2023 - 2024 Marketing & Communications Specialist KWIZDA Agro
2019 - 2022 Content Manager LOOP New Media
2017 - 2019 Photographer KISKA
2013 - 2017 Insurance & Finance Agent Wüstenrot Versicherungs AG

Skills:

art-direction
communications
community-manager
content-marketing
content-writer
copywriting
design
digital-marketing
influencer-marketing
marketing-strategist
photoshop
seo
social-media
tiktok
english
german