gaglia86

Spanish EdTech group acquired by KKR, professional training delivered online and in-person, expanding across Europe. Led the Italian market launch: translated HQ strategy (Zaragoza) into a local operating model, adapting products, pricing and sales processes from scratch. Opened the first physical learning center in Milan, coordinating internal teams across a hybrid delivery model (online + in-person). Owned the full commercial pipeline: from lead acquisition coordination with marketing to close, follow-up and reactivation. Standardized core sales activities (follow-up cadence, pipeline review, forecast reporting). Designed a structured onboarding program that cut ramp-up time by 40-50%. Built and directed a team of up to 16 people (12 remote + 4 on-site) across multiple product lines. Introduced KPI-based coaching cycles, monthly reviews, individual feedback, team benchmarking. Contributed to a monthly revenue run-rate of €200-250K for the Milan center.

EdTech, telemedicine and digital scale-ups. Build the commercial structure from scratch, optimize the customer journey end-to-end, drive revenue through process rather than volume. Directed customer journey across +7.000 active customers/month working with marketing, product and engineering. Ran pipeline and KPI tracking to catch conversion drop-off early; turned informal execution into forecast-ready operations. Built and led the Italian sales team from 2 to 6+; designed onboarding, coaching cadence and performance frameworks. Shifted team culture from conversion pressure to customer quality, results strong enough that another market’s team requested a replication session. Scaled monthly transactions from 300-400 to 900–1.400 in 6 months. Lifted conversion rates by 12-15% through CRM discipline and lead quality optimization. Strategy supported market entry for Spain and South America.

B2B sales and market development in advertising and media.

Institutional relations and commercial support for Catalan businesses.

B2B cold outreach and lead qualification for American companies entering the Italian market; commercial interpreter at Solar Expo Verona supporting live negotiations across three US companies.

First international experience.