Over the past four years, I have worked full-time in the Web3 space, beginning my journey as a community manager for various NFT projects. I then joined Blockchain Center, a marketing agency, where I spent two years in multiple roles, including KOL Manager, Community Lead, and Partnership Manager.
After my time at Blockchain Center, I joined another marketing agency, Calib3r, as a KOL Manager. My responsibilities included working directly with clients, proposing KOL lineups for different campaigns, and raising private KOL rounds (Raised more than $500K) for our clients. During my time there, I built a strong network with over 300 KOLs. After I finished working in Calib3r agency, I joined Haqq Network as a marketing manager
Experience: 4 years
Yearly salary: $60,000
Hourly rate: $30
Nationality: 🇱🇹 Lithuania
Residency: 🇱🇹 Lithuania
Experience
KOLs Manager
Calib3r 2024 - 2024
- Raising private KOL rounds for our clients. More than $500K raised. - Negotiating paid campaigns with KOLs, including stablecoin payments, 50/50 deals, or token allocation deals. - Influencer identification: Researching influencers across different social platforms and building relationships with KOLs. Successfully built relationships with over 300 KOLs. - Tracking and quality assurance: Ensuring that all content meets the quality standards set by the client and is released on time.
Marketing Manager
Haqq Network 2024 - 2025
Key Responsibilities: - Email Marketing (Prepared copy, visual guidelines, A/B testing to optimize open rates and CTR) - Content Preparation and PR Articles Influencer Management: - Responsible for the full cycle of KOL management, including researching, onboarding, negotiating, tracking, reporting and collaborating with influencers and content creators across platforms like TikTok, YouTube, Twitter, Instagram, and Snapchat. - Evaluated KOL audience quality using platforms such as KaitoAI, Addressable, Safary, and Twitter Score. - Leveraged AI tools to generate and identify new leads. - Onboarded content creators, developed content ideas, narratives, created briefs, and ensured alignment with branding guidelines. Key Achievements: - Reduced KOL promotion cost per view by almost 3 times. - Attracted around 15000 members in Haqq Expedition campaign to increase our on-chain activity. - Drove regional growth, increasing our Indonesia Telegram group to 20,000 members. - Expanded reach globally achieving 3M-5M impressions per month.
Marketing Manager/Community Lead
Blockchain Centre Vilnius, VšĮ 2022 - 2024
- Preparing and executing community growth strategies for various projects. - Social Media Management: Developed and implemented content plans for various social media platforms. - Partnership Management: Proposed partnership ideas, organized and executed them according to the plan. - Community Growth: Created and managed various contests, utilizing Web3 community growth platforms such as Zealy, Subber, Atlas3, QuestN, and others. - Discord and Telegram Management: Implemented bots, set up servers, ensured security, and made sure they were ready for community engagement. - Influencer Marketing: Researched and built a list of WEB3 influencers across various. platforms. Managed relationships with content creators and negotiated contracts terms and prices.
NFT project marketing
Freelancer WorldWide 2022 - 2023
- Community Management. Creation of Discord, Telegram servers, channels (Set-up, Bot management, monitoring). - Creating content for Twitter and Discord announcements. Planning daily posting. - Negotiating contracts and looking for influencers, artists, designers, promotion channels. - KOLs boarding and their community attraction. Scheduling conferences and spaces with partners or other projects. - Collaborating/Partnering up with other Crypto/NFT projects. Hosting events, games and other activities in the discord.
Skills
community-manager
content-marketing
marketing
partnership