gen100x

Design Lead In Product And Brand

I am a multidisciplinary Design Lead with expertise in Lean UX, UI design, and branding. I help companies unpack problems, test ideas, and take solutions from 0 to 1.

My design journey started along with the advent of the internet. During this time I have worked with startups, tech companies, global media organisations, and blue-chip brands at creative agencies in five different countries. I have tackled a wide range of design projects across many sectors, teamed up with cross-functional talents, and delivered end-to-end solutions in product and branding.

My skill set is based on human-centred design principles, lean methodologies, innovation frameworks and design craft combined with a love of technology and storytelling.

I believe in creating positive outcomes that help people and the planet to prosper.

I am into music, art, culture, tech, health and nature.


Experience: 11 years

Yearly salary: $115,000

Hourly rate: $110

Nationality: 🇮🇹 Italy

Residency: 🇳🇱 Netherlands

Experience:

Period Title Company
2019 - 2020 Innovation and Experience Design Lead Trivago
2015 - 2017 Associate Creative Director The Economist
2013 - 2013 Brand Design Lead Fitch
2011 - 2011 Brand design Lead Leo Burnett London
2007 - 2010 lead Senior Designer Dusted
2022 - 2023 Product Design Director Metacampus
2020 - 2022 Experience Design Strategy Director Total Design
2018 - 2019 Brand Design Lead Google
2012 - 2012 Brand Design Lead Accenture Song (former Karmarama)
2014 - 2014 Freelance Creative Director Mohawk
2021 - 2022 Product Design Director Metacampus
2022 - 2022 Product and Design Advisor Balanced Family

Skills:

brand-designer
head-of-design
mobile-designer
operations
product-designer
ui-ux-designer
visual-designer
design
english
portuguese