goncalopires

Communication with Headquarters Project Management Paid Media (AO) Strategic Planning Community Management Reporting and Analytics Client Portfolio: Stellantis Group brands including Abarth, Alfa Romeo, Citroën, DS Automobiles, Fiat, Fiat Professional, Jeep, Opel, Peugeot, and Spoticar.

Developed and executed a comprehensive social media strategy aligned with business goals, targeting blockchain and DeFi communities. Created, curated, and managed high-quality content across social platforms. Engaged with the community by responding to comments, messages, and mentions promptly, fostering a positive and active online presence. Promoted services including Code Audits, Economic Modeling, and Blockchain Engineering through targeted campaigns. Monitored social media performance metrics and provided regular reports with insights and recommendations for improvement.

Spearheaded creation, development, and execution of marketing initiatives and events for on-trade and off-trade channels. Managed budgets for on-trade, off-trade, and events, ensuring efficient resource allocation. Orchestrated operational coordination of marketing, merchandising, and brand activations. Analyzed internal and external sales data, optimizing performance in supermarkets and activations.