guillermoviedma

Product Manager

Product Manager with 9+ years of experience building user-centric digital products, bridging Web2 and Web3. Currently leading the redesign of the Roles and Permissions system for Open edX, improving scalability and security for a platform serving 500M+ users.

Previously helped lead the Web3 transition of Latin America’s largest social network, Taringa!, designing and launching NFT marketplaces, on-chain content monetization tools, and gamified creator rewards. Worked closely with engineers to reduce onboarding friction, enabling over 100K users to open wallets and interact with digital assets—many for the first time. Built publishing tools, analytics dashboards, tipping systems, and customizable NFTs, fostering community-driven content curation through engagement-based incentives.


Experience: 4 years

Yearly salary: $66,000

Hourly rate: $35

Nationality: 🇦🇷 Argentina

Residency: 🇦🇷 Argentina


Experience

Product Manager
Taringa!
2022 - 2024
Worked on the Web3 transition of Taringa!’s mobile app, focusing on empowering creators with tools for content creation, discovery, and monetization. Contributed to the shift toward short-form and video content, helping rebuild the editor, comment system, and feeds to support this new direction. Collaborated with engineering to integrate blockchain-based revenue sharing while reducing friction for users unfamiliar with wallets or on-chain interactions. Balanced the needs of legacy users with the push toward a new creator economy, prioritizing content quality, ease of publishing, and user engagement over pure speculation.
Project Manager
Taringa!
2019 - 2022
Led key projects during Taringa!’s transition to a modern platform, coordinating the rollout of NFTs, gamification layers, and a redesigned homepage. Drove SEO improvements and helped ship a new WYSIWYG editor and internal NFT marketplace. Acted as a liaison between cross-functional teams and leadership during the acquisition by IOV Labs, aligning ongoing projects with the new organizational strategy and structure. Focused on reducing delivery friction and ensuring on-time execution across multiple squads.
Scrum Master / Project Delivery Manager
Taringa!
2018 - 2019
Acted as Scrum Master and delivery enabler, helping a cross-functional team overcome blockers and continuously improve their workflow. Facilitated sprint planning, retrospectives, and process iterations while bringing visibility to delivery metrics like velocity and cycle time. Supported successful launches by aligning the team around realistic goals and execution clarity.

Skills

data-science
social-media
product-manager
english
spanish