imrankhan007

I build brands that don't just look good; they work hard.
 
With 9+ years of experience in brand identity, visual design, and creative direction, I've shaped the visual DNA of companies operating at the intersection of Web3, DeFi, crypto, and consumer tech. From defining brand systems from scratch to scaling design teams of 77+, I bring both craft and strategy to every project.
 
🔹What I do: Brand Identity · Visual Design · Design Systems · Creative Direction · UI/UX · Motion Graphics · Marketing Collateral · Illustration · Concept Art · AI-assisted Design
 🔹Industries I've worked in: Web3 / Blockchain / DeFi / Crypto · E-Commerce · EdTech · FinTech
 🔹Where I've done it: Babylon Labs (Palo Alto) · GoSats · BYJU'S · Flipkart
 
Some highlights:
 
Led end-to-end brand identity for Babylonlabs.io, collaborating directly with co-founders and the CMO
Mentored and led a team of 77 designers and artists at BYJU'S, improving creative output by 45%
Helped Flipkart's Central Design team improve brand coherence by 50% across all divisions
Drove a 40% increase in design quality at GoSats by mentoring 5 junior designers
 
I'm equally comfortable owning a brand solo or leading a team; I've done both at scale. Currently designing for Babylon Labs, the Bitcoin staking protocol backed by top-tier VCs.