ivocadenas

Cro And Cofounder At Several Web3 Companies

CRO and cofounder at several Web3 companies, with over 20 years of experience and projects in 30 countries. Speaker about Web3, AI, DeFi, crypto, tokenization and blockchain. Lecturer at Business Schools and Masters about Digital Transformation. Working for big corporations and startups (as entrepreneur, I launched my own blockchain startup from Miami 8 years ago). Strategic vision and team management (up to 40 people).


Experience: 11 years

Yearly salary: $150,000

Hourly rate: $150

Nationality: 🇪🇸 Spain

Residency: 🇪🇸 Spain


Experience

New Business Advisor
UST Global
2020 - 2020
a tech company with over 2.500 employees. Transversal position for Spain and Latam markets: helping with G2M plan and new product portfolio, from scratch.
VP of Business
REPUBLICA
2019 - 2020
digital platform for Hispanic community. Managing over 40 people (Operations, IT and Marketing teams). Responsible for the new corporate brand and Data Revenue model, we jumped from 650k to 1M users, getting profits for the first time.
Member of the Advisory Board
several startups
2018 - 2020
Helping them in Business Models definition, GTM plans, Pitch Deck and Financials Projections, Tokenomics and White Papers.
CEO & Founder
AMERICA ECONSULTING
2016 - 2020
international network focused on Digital Transformation, generating over $12M GMV (Gross Merchandise Value) for our clients.
Digital Strategy Advisor
important Media groups
2016 - 2020
VOCENTO (Spain), EL TIEMPO (Colombia), EL UNIVERSAL (México) or SIP (USA), Inter-American Association with over 3.000 media companies from 40 countries. Average B2B project: $2.5M.
CEO & Founder
QIOSQO
2016 - 2018
digital Newsstand for 600M Hispanics. An initiative by AMERICA ECONSULTING (USA), SIP (USA) and PROTECMEDIA (Spain). Strengths over competitors: * Business: not only Premium Subscription model, but also eCommerce and interactive ads * Innovation: the first Data Driven platform with Blockchain and AI
Lecturer and Mentor
TECH HUB and GOOGLE CAMPUS
2016 - 2018
Director of Business Development
HIBERUS
2014 - 2015
tech company operating in several industries, mainly Travel, eCommerce and Education. Over 1.500 employees. Responsible for international strategy, with G2M plan and a new product portfolio.
Director of Sales and Marketing
DANA SOFTWARE
2012 - 2014
new Media software provider. Responsible for Business Plan, product portfolio, new corporate brand and partnerships programs. Leading over 30 people, opening offices in Brazil, Argentina and Mexico. $10M in accumulated revenue.
Key Account Manager
PROTECMEDIA
1998 - 2011
software provider (B2B SaaS) for important Media groups, such as PRISA (Spain), AGENCIA EFE (Spain) or CLARIN (Argentina). Track record over $15M in accumulated revenue.
Co-Founder
Solidarios NGO
1991 - 1993
Today it is still operational, with social programs for several cities and communities in Spain.

Skills

ai
blockchain
business-development
defi
gaming
marketing
prompt
speech
strategy
teaching
web3
sales
english
spanish