janeonchain

Business Development Executive

I help Web3 projects find their people, craft stories that stick, and turn engagement into thriving ecosystems. If it involves tokens, memes, and communities, count me in.


Experience: 2 years

Yearly salary: $20,000

Hourly rate: $25

Nationality: 🇻🇳 Vietnam

Residency: 🇻🇳 Vietnam


Experience

Partnership & Growth
Dot AI
2025 - 2025
Forged and managed strategic partnerships with 35+ Web3 ecosystem projects, driving a 50% increase in qualified inbound leads. Led V1 launch of AI-powered co-pilot for Crypto Twitter, onboarding 2,000+ user accounts in the first month. Positioned Dot AI as an early mover in AI-powered content optimization for Web3 creators, especially in the Monad ecosystem. Initiated outreach to potential beta users and pilot partners ahead of V2 rollout. Coordinated co-marketing plans to align launch timing with key ecosystem events and trends. Collected insights from target user segments to inform feature prioritization and roadmap.
Business Development Lead
Micro3
2024 - 2025
Secured 100+ strategic partnerships with DeFi, Infrastructure, NFT, and gaming protocols, integrating Micro3 quests into their communities. Launched 5 gamified campaigns series, resulting in 1,000,000+ unique wallet activations and over 10 million impressions across the globe. Developed a multi-tier referral engine achieving 22% viral coefficient and reducing user acquisition cost by 31% quarter-over-quarter. Designed and executed ambassador program scaling to 300+ contributors in 15 countries. Orchestrated cross-platform co-marketing with 3 Tier 1 exchanges (e.g., OKX, Bybit) and 4 Layer 2 networks (e.g., Arbitrum, Base), expanding reach to 1.4 million verified users. Developed a KPI framework linking engagement metrics (completion rates, referral velocity) to token distribution efficiency, improving cost per acquisition by 28%.
Project Coordinator
Away Digital
2022 - 2024
Led the end-to-end onboarding and CRM implementation for a whole company, including process design, stakeholder training, and system setup—resulting in a 40% improvement in client data organization and pipeline visibility. Built structured onboarding and client success workflows, reducing onboarding time and improving client retention and engagement during the first 90 days. Acted as the main point of contact between clients and internal teams, ensuring smooth communication and rapid resolution of blockers across multiple projects. Supported UAT and internal testing, ensuring the delivery of reliable, well-tested features aligned with client expectations. Developed operational workflows and best practices, contributing to long-term scalability and efficiency of client project execution.

Skills

community-manager
content-marketing
product-marketing
project-manager
business-development
english