joachimzhao

Community Lead

-End-to-end product-to-community execution: Experienced in both growth mechanics (quests, competitions, airdrops, TGEs) and converting community feedback into actionable product iteration, enabling a closed-loop growth model.

-Localization & cross-cultural operations: Fluent in Mandarin, English, and French. Skilled at engaging users and partners across regions; represented at Paris Blockchain Week and Token2049, enabling fast cold starts and deep localization in small-language markets.

-Organizational building & team management: Hands-on experience in building teams from scratch, setting KPI/OKR systems, defining trial & evaluation periods, and creating reward & incentive mechanisms. Adept at integrating roles like volunteer, ambassador, content creator, and localization specialist into a production-driven structure.

-Data & sentiment-driven decision-making: Proficient in leveraging analytics (conversion rates, engagement data, sentiment keywords) to refine campaigns and copywriting. Developed sentiment monitoring and crisis response protocols to stabilize community morale under high-risk scenarios.

-Industry & cross-domain experience: Background spanning traditional internet/gaming user growth and Web3 on-chain community building. Skilled at balancing compliance and risk education while achieving sustainable product-community growth.


Experience: 7 years

Yearly salary: $46,000

Hourly rate: $0

Nationality: 🇨🇳 China

Residency: 🇨🇳 China


Experience

Community Manager
Bitunix CEX
2024 - 2025
Built and scaled multilingual official community channels (Telegram, Discord, WeChat, comment areas) to 200K+ members. Designed and executed community strategy, roadmaps and content rhythm across regions. Led X/Twitter growth strategy (editorial calendar, threads, memes, AMAs): drove 200%+ MAU growth. Implemented SOPs and shift rosters; reduced average first-response time to <5 minutes. Produced/localized UGC and video to improve retention and referrals. Consolidated community → product feedback reports; influenced 3 product optimizations. Represented Bitunix at international events (Paris Blockchain Week, Token2049); established 50+ BD partnerships.
Operations / Community Manager
Aki Network
2022 - 2024
Owned global social & community operations (Discord, Telegram, X) with total reach 500K+. Built editorial calendar, managed KOL collaborations and high-engagement content → 15% MoM sustained user growth. Coordinated TGE campaigns and PR/media pipelines. Recruited and managed 50+ ambassadors, moderators, creators; led onboarding and performance tracking.
Operations Manager
Chengdu Wudi Warriors Technology Co., Ltd.
2021 - 2021
Managed customer operations and built SLA / KPI processes that improved user satisfaction by ~20%. Led Roblox metaverse product initiatives and overseas community building to increase user stickiness.
Operations Manager
Kucoin
2021 - 2021
Established operations team supporting lifecycle for 10+ product launches. Managed two major communities (60K & 80K) and grew project Twitter to 90K+ followers. Executed NFT / blind-box campaigns; improved user retention by ~25%.
Head of Community / Operations
DHgames
2017 - 2021
Built and scaled global communities from 0 → 1M+ across multiple product lines. Executed hundreds of online & offline activities to drive acquisition, activation and retention. Contributed to top 15 export revenue ranking for several international projects.
Community Operations Specialist → Manager
Tap4fun
2015 - 2017
Operated Chinese community for SLG title Age of Apes, growing community to 1M+ followers. Wrote and maintained FAQs and standard reply templates; organized and trained customer service rota.

Skills

community-manager
user acquisition
video-creator
web3
english
chinese-mandarin
french