justprotocol

Web3 Growth & Marketing Strategist

Results-driven Web3 Growth & Marketing Strategist with 3+ years of hands-on experience building and scaling decentralised ecosystems across DeFi, NFT, GameFi, SaaS, and Layer 1/2 protocols. Proven track record of orchestrating multi-million dollar token growth campaigns, managing networks of 100+ KOLs, onboarding tens of thousands of users within compressed timeframes, and forging high-impact exchange listings and ecosystem partnerships. Adept at crafting data-backed go-to-market strategies, coordinating influencer campaigns, and hosting virtual and IRL Web3 events that position projects as credible, community-first brands. Deep fluency in on-chain culture, crypto-native audiences, and Web3 narrative cycles.


Experience: 3 years

Yearly salary: $50,000

Hourly rate: $50

Nationality: 🇳🇬 Nigeria

Residency: 🇳🇬 Nigeria


Experience

Marketing Lead
ZKBusiness
2025 - 2025
Developed and executed a comprehensive, full-scope marketing plan for ZKBusiness, overseeing strategy, implementation, and performance tracking across all marketing functions. Drove a remarkable 450% increase in ZKBusiness visibility within just 3 weeks through a coordinated multi-channel marketing offensive spanning content, influencer campaigns, and community engagement.
Marketing Lead
Tessium
2025 - 2026
Developed and executed a comprehensive Go-To-Market (GTM) strategy for Tessium's product launch, establishing clear market positioning within the competitive SaaS and Web3 landscape. Led product marketing research during the IMUA Hackathon, delivering a compelling market case that directly contributed to Tessium securing hackathon funding and validating the product's commercial potential. Orchestrated a high-velocity KOL-driven waitlist campaign that acquired 20,000 waitlist sign-ups, 4,000 Telegram members, 10,000 X (Twitter) followers, and 8,000 Discord members all within an extraordinary 72-hour window.
KOL Manager & Project Advisor
CrazyLive DAO
2025 - 2026
Personally sourced, onboarded, and managed a network of 100 KOLs, building one of the most extensive influencer ecosystems for a meme coin project and ensuring coordinated promotional activity across all channels. Drove extraordinary token market cap growth from $65,000 to $16,000,000 within 90 days a ~246x increase through aggressive KOL coordination, strategic campaigns, and sustained community momentum.
Senior Ambassador
Lanca
2024 - 2025
Founded and launched the official Lanca Nigeria local community (Lancarians Nigeria), establishing a regional hub that expanded Lanca's grassroots presence across the West African market. Conceptualised, planned, and hosted 'Glanca' Lanca's first-ever IRL event attracting over 150 participants and driving real-world awareness of the cross-chain bridge protocol.
Community Lead
Rhody AI
2024 - 2025
Drove the Rhody AI token to complete its bonding curve on Pump.fun within 7 days of launch, demonstrating strong community mobilisation and effective go-to-market execution on the Solana blockchain. Engineered remarkable token market cap growth from $6,000 to $74,000 a ~12x increase through sustained community engagement, strategic promotions, and narrative-driven marketing.
Affiliate
BonkBot
2024 - 2024
Successfully onboarded 1,000+ users through a personal referral link, demonstrating strong audience trust, persuasive promotion, and an effective referral conversion strategy. Generated $550,000 in trading volume within just 3 months, ranking among top-performing affiliates and directly contributing to BonkBot's platform growth and liquidity activity.
Marketing Lead
Datanomika
2023 - 2023
Drove explosive X (Twitter) community growth from 40 to 3,500 followers within just 5 days, executing a targeted growth strategy that significantly amplified brand visibility and online presence. Led the presales strategy on Gempad, coordinating end-to-end sales activities and overseeing KOL-driven initiatives that contributed directly to successful sales closings.

Skills

affiliate
bitcoin
content-writer
cryptography
growth
growth-marketing
marketing-communication
partnership
web-designer
web3
product-manager
english