katevino
Product Manager
Product Manager with 7+ years of experience in product management and marketing, specializing in fintech and e-commerce. Proven track record in leading product development, optimizing marketing strategies, and driving user acquisition and retention.
Experience: 7 years
Yearly salary: $60,000
Hourly rate: $90
Nationality: 🌏 Remote
Residency: 🌏 Remote
Experience
Senior Product Manager
FinTech (Crypto lending platform) 2022 - 2025
Led the development of a B2C crypto-lending platform, evolving it into a comprehensive custodial solution with lending, deposits, asset storage, and exchange functionalities. Conducted user behavior analysis and customer development to identify growth opportunities, optimize Customer Journey Maps, and define product strategies.
Product Marketing Manager
AliRadar 2019 - 2022
Designed and executed influencer marketing strategies targeting CIS and global audiences, collaborating with bloggers to drive user acquisition and retention. Analyzed campaign performance using Firebase, Google Analytics, and Appmetrica to optimize CPA, CR, and LTV.
Digital Marketing Specialist
Early Career (Marketing Roles) 2017 - 2019
Managed social media accounts, created content, and drove brand awareness through targeted campaigns. Conducted market and competitor analysis to inform marketing strategies.
Skills
analyst
architecture
customer-support
growth-marketing
marketing-analyst
marketing-strategist
operations
product-lead
product-marketing
project-manager
sql
product-manager
english
french
italian