With a bachelor’s in Journalism and Mass Communication, I’ve been shaping digital narratives in the blockchain industry since 2020. Started as a writer, I quickly advanced to full-time content marketer and eventually Social Media and Marketing Head at Mindplex. My experience spans roles like Social Media Executive as a Contractor for Harmony Protocol and Content Marketer for SingularityNET, where I drove audience growth and brand engagement. At Mindplex, I led multi-platform strategies, including YouTube, SEO, and digital storytelling, transforming complex ideas into compelling content that connects with global audiences and drives meaningful engagement.
Experience: 5 years
Yearly salary: $26,000
Hourly rate: $30
Nationality: 🇮🇳 India
Residency: 🇮🇳 India
Experience
Content Marketing Strategist - Marketing & SocMed Lead
Mindplex 2022 - 2025
Drove growth across social media, YouTube, SEO, and PPC, boosting organic reach by 60% and cutting acquisition costs by 30% in six months. Executed content strategies (podcasts, shorts, clips) that increased video watch time by 40% and subscriber growth by 50% within one quarter. Streamlined project communications with design and development teams, improving user engagement by 20% on updates. Created brand messaging with executives, launching awareness campaigns that doubled inbound traffic and lifted brand sentiment. Led market analysis to refine social strategy, achieving a 70% rise in impressions and 45% follower growth across platforms. Built cross-community partnerships, expanding network reach by 25% through strategic collaborations.
SEO and SMM Consultant
MyCryptoParadise 2020 - 2021
Led on-page and off-page optimization with the content team, enhancing search visibility and keyword relevance. Refined keyword targeting through deep analysis of historical traffic and customer acquisition data. Outperformed top three competitors on Google SERPs by adopting and refining strategic insights from competitive analysis. Secured high-authority guest post placements on 6 of the top 10 ranking sites. Achieved top keyword rankings (3rd, 6th, and 7th) for primary and secondary terms, boosting visibility. Drove 1585% organic traffic growth, 379% increase in Twitter engagement, and 156% boost in Telegram community.
Social Media Consultant
Lycan Chain 2020 - 2021
Managing PR campaigns including creation & distribution through various channels. Securing coverage in online media outlets through outreach methods. Managing a small team for social media post content creation. Grew Twitter audience at the rate of 200-300 followers/day. Creating an Editorial Calendar to streamline various content processes. Planning NFT giveaway campaign to gain traction on Twitter and Telegram.
Skills
ads
content-marketing
digital-marketing
email-marketing
seo
social-media