I’m a Direct Response Copywriter and Email Marketing Strategist specializing in building funnels and campaigns that turn cold audiences into loyal customers.
Over the past 5+ years, I’ve helped 100+ clients generate multiple 8-figure revenues through high-converting email sequences, VSL scripts, advertorials, and irresistible offers. Whether it’s a product launch or evergreen funnel, my focus is always the same: create systems that convert — and scale.
My approach blends audience psychology, data-driven testing, and strategic offer design to craft marketing that feels personal, not pushy — and delivers measurable ROI.
Expertise:
Email Marketing & Automation
Direct Response Copywriting
Funnel Architecture & Offer Strategy
Customer Journey Optimization
Performance Marketing (Launches, Retention, Reactivation)
I collaborate with growing eCommerce brands, coaches, and info-product businesses to help them maximize revenue through optimized messaging and conversion funnels.
Open to consulting, partnerships, or freelance projects worldwide. Let’s build something that converts.
Experience: 5 years
Yearly salary: $50,000
Hourly rate: $30
Nationality: 🇧🇷 Brazil
Residency: 🇧🇷 Brazil
Experience
Creative Coordinator
Axcend 2025 - 2026
Beyond my work as a copywriter, I’ve also been responsible for marketing analytics — leading growth initiatives and revenue optimization strategies within a marketing operation that generated over $8 million in revenue last year. Since I joined, my team has increased sales efficiency by more than 20%, while maintaining the same paid traffic budget managed by the media buyers.
Copywriter
FULLSEND Marketing Digital 2024 - 2025
Wrote and optimized high-converting VSLs, advertorials, email funnels, and performance ads that consistently exceeded industry benchmarks. Designed and executed full-funnel marketing systems for 45+ supplement offers, overseeing every stage from market research and positioning to messaging and monetization strategy. Led offer architecture and audience psychology research to align emotional triggers with key conversion goals — resulting in multiple 7- and 8-figure product launches. Collaborated with cross-functional teams (design, media buying, analytics) to ensure message consistency and maximize campaign ROI. Specialized in data-driven conversion optimization, A/B testing, and continuous funnel performance improvement.
Copywriter
Digital Blue Marketing 2022 - 2022
Production of landing pages, creatives and e-mail marketing flows with a focus on sales. I worked directly with clients, conducting strategic conversations and alignments to ensure the delivery of well-targeted campaigns.
Copywriter
IBTO - Instituto Brasileiro de Tráfego Online 2022 - 2022
Creation of sales pages, emails, automations, ads and VSL scripts. Responsible for positioning offers, strategic alignment with teams and monitoring the creative process of campaigns. I actively participated in the production of VSLs, offering creative direction and editing feedback with a focus on conversion.
Copywriter
Jedis Tecnologia 2022 - 2023
I developed sales pages, VSL scripts, email sequences, automations and ad creatives. I worked on offer strategy, aligning expectations with clients and campaign planning. I supported the production of VSLs from writing to directing and editing, ensuring clarity of message and persuasive appeal.
Copywriter
Revita Plex Health & Wellness 2022 - 2024
Writing VSLs, advertorials, email funnels and performance ads. I helped develop the complete marketing flow for supplement offers aimed at men and women over 45. Responsible for market research and creating offer strategies with a focus on emotional triggers and conversion.
Copywriter
Grupo DPG 2021 - 2021
Writing persuasive texts for campaigns, landing pages, ads and VSLs with a focus on conversion. Creating content for social networks and email marketing, with a focus on engagement and digital positioning. Production of eBooks and materials with technical content aimed at authority and inbound marketing strategies.
Copywriter
V4 Company 2021 - 2022
Creating copy for complete funnels based on the V4 method: traffic, engagement, conversion and retention. Production of landing pages, creatives and e-mail marketing flows with a focus on sales. I worked directly with clients, conducting strategic conversations and alignments to ensure the delivery of well-targeted campaigns.
Skills
content-marketing
content-writer
copywriting
digital-marketing
email-marketing
growth-marketing
retention-marketing
sales
marketing