luismight919

Growth Marketing Lead (8y Exp / E Commerce Specialist)

I am a results-driven entrepreneur with 8 years of experience building and scaling a high-volume e-commerce brand from scratch, achieving annual revenues of $1.4M+ USD (10M+ RMB). My expertise lies at the intersection of consumer psychology, growth marketing, and supply chain optimization.

Key Highlights:

  • Scaling & Operations: Successfully managed a top-tier menswear brand on Taobao, focusing on independent Chinese designer labels and high-quality sourcing.
  • Growth Marketing: Expert in user acquisition and retention strategies, with a deep understanding of how to build brand loyalty in competitive markets.
  • Crypto Native: Active participant in the DeFi ecosystem (Edgex,Grvt,Lighter). I combine traditional business discipline with a deep understanding of Web3 mechanics and community incentives.
  • Resilience: Marathon runner for 5 years and current HYROX trainee. I bring the same endurance and discipline to my professional projects.
What I'm Looking For: I am seeking opportunities in Growth Marketing, Operations, or BD roles within the Web3 space, where I can leverage my 8 years of business experience to drive adoption and scale innovative projects. Currently based in Vietnam and available for remote collaboration.


Experience: 8 years

Yearly salary: $20,000

Hourly rate: $20

Nationality: 🇨🇳 China

Residency: 🇻🇳 Vietnam


Experience

Founder & Growth Lead
Independent E-commerce Enterprise
2017 - 2025
1.Founded and scaled a high-volume menswear e-commerce brand on Taobao, achieving annual sales exceeding 10M RMB ($1.4M+ USD). 2.Led end-to-end operations, including strategic sourcing from independent Chinese designer brands and supply chain management. 3.Executed data-driven growth marketing strategies, optimizing user acquisition costs (CAC) and achieving high customer retention rates. 4.Managed multi-channel marketing campaigns and collaborated with influencers/KOLs to build brand authority in the menswear niche. 5.Analyzed consumer behavior trends to pivot product lines, maintaining consistent profitability over an 8-year period.

Skills

crypto
defi
growth-marketing
operations
social-media
user acquisition
marketing
english
chinese-mandarin