maibui20

Web3 Social Media Manager De Fi And De Ai

Be a Web3 social media marketing specialist who is responsible for fostering social mindshare on projects through authentic content and efficient growth strategies. Gain deep knowledge and competent experience in professional Web3 marketing and community growth, especially in the DeFi sector.


Experience: 3 years

Yearly salary: $30,000

Hourly rate: $15

Nationality: 🇻🇳 Vietnam

Residency: 🇻🇳 Vietnam


Experience

Social Media Manager
Hype
2024 - 2025
- Gain a deep understanding of client’s growth stages, goals, and transform their needs to a social strategy across channels like Twitter/X, Web3 Social (Farcaster, Lens, etc) - Manage social media channels, including content creation, scheduling, and community engagement - with both a mixture of evergreen and reactive content - Work closely with the client and the creative department to determine what creative support (static, video, GIF) is needed to achieve goals - Social listening: Be our clients' eyes and ears on social media, spotting emerging themes and narratives - Monitor social media performance metrics and provide insights for optimization and improvement. Report and evaluate metrics such as follower growth, impressions/reach, engagement rate and use data to inform new strategies - Stay up-to-date on trends in the crypto market, onchain social, and wider economic space. Continually be on the look-out for new social media campaign ideas, strategies and tactics that could help take results to the next level.
Community Manager
Creatory - Syltare (Korean P2E Card Game) and WAAA (Vietnamese PFP NFT)
2022 - 2023
Manage >10k global members in the community over all platforms (Twitter, Telegram, Discord). Plan and execute content and activity calendars for events, posts, and campaigns. (Discussion Groups, AMA, Contest, Giveaway, Airdrop, etc.) on social media (Twitter, Telegram, Discord, Facebook) and community platforms (Crew3, Galxe, Gleam). Engage and support community members; handling feedback and crisis. Develop seeding plans and collaborating with the seeding team to execute them. Keep up with the latest Web3 and community management trends.
Content Marketing
Hectagon Finance - Investment DAO
2022 - 2022
Build a content release strategy weekly and monthly according to the brand guidelines. Check and update technical documents (whitepaper, pitch deck, infographics). Execute content for social posts, community announcements, and DAO campaigns. Collaborate to create content for ads, PR articles, and research articles. Ensure the execution of a content strategy to provide key messages for marketing campaigns. Collaborate with designers to create key visuals and short clips. Research and create educational content for Hectagon Insights.
Content marketing executive
BlockSolFi - Blockchain marketing agency
2021 - 2022
Executing social content on BlockSolFi social media (Twitter, Telegram, Facebook, Facebook Group). Writing English and Vietnamese PR articles and daily market news on the BlockSolFi page. Do research and analysis on new trends, blockchain innovations, hot events, market data, etc to create educational content. Supporting clients in executing a marketing campaign. Helping to build content plans (articles, social posts, ads, infographics, and videos). Collaborating with designers, digital marketing team, and BD on campaigns, product rollouts, press releases, and announcements. Preparing cross-marketing content that will engage a diverse group of cryptocurrency enthusiasts, inspire them, and seed their interest in the projects.

Skills

community-manager
content-marketing
content-writer
marketing
social-media
english