marcuschxn

- Managed and grew Galxe’s X presence, adding 300K+ followers in 3 months and 500K+ followers in 6 months through community-led content and co-marketing amplification. - Led content GTM planning for 10+ product launches, translating product features into clear user-facing narratives and driving ~1M impressions per launch. - Led campaigns to drive community engagement and product adoption, contributing to a 300% increase in product usage. - Created editorial guidelines and messaging frameworks across all products, improving consistency and scalability of content production. - Collaborated cross-functionally with product, BD, and design teams to align messaging with product positioning and user needs. - Designed and implemented AI-driven workflows and agent systems to scale content production, improve execution speed, and enable continuous experimentation across campaigns.

- Developed a full SEO roadmap and 3-phase execution plan that included content audits, on-page optimization, structural fixes, and keyword frameworks focused on high-intent searches. This drove a 429% increase in organic traffic. - Wrote long-form and thought-leadership content targeted at priority keyword clusters to improve non-branded search visibility and attract qualified traffic. - Led a full brand revamp with an external agency across design, copy, and platform UI/UX, resulting in a 245% increase in impressions and improved brand consistency across digital channels. - Managed and developed a two-person content + design team, increasing monthly content output by 40%, which contributed to a 120% increase in organic traffic during that period.

- Supported GTM strategies for six product launches end to end, aligning product, engineering, and regional marketing teams for coordinated execution. - Built multilingual launch workflows that reduced campaign turnaround time by 30% across five language markets. - Designed and executed community growth campaigns, increasing X, Telegram, and Discord communities by 90–230%. - Implemented SEO and funnel improvements that increased organic landing page traffic by 60% and lifted conversion rates. - Led content localization and translation QA for five language markets, ensuring accurate and compliant messaging.