maressamedina

Tech company developing a suite of innovative AI-driven products. Established visual identities for multiple AI-driven digital products, overseeing the design process from research to final implementation — from logo design to social media assets and website projects. Designed landing pages and dashboards with a focus on usability and seamless product experiences. Partnered with cross-functional teams, including developers, copy strategists, and social media managers, to ensure design strategies supported broader digital marketing objectives.

Creative education platform offering mentorship-focused programs in design and digital careers. Created brand books for high-ticket brands and delivered cohesive visual content for social media platforms. Designed marketing campaigns for paid traffic and performance, aligned with Google Ads and email marketing initiatives. Built SEO-friendly, responsive landing pages using Elementor, improving visibility and engagement during product launches.

Healthtech company developing digital solutions for B2B healthcare operations and internal communication. Directed the visual identity of B2B health tech platforms, maintaining consistency across digital and print media. Created branding assets and design systems for social media, internal marketing, and corporate events. Conducted user testing (A/B) to refine visual direction and tone.

Game development studio best known for creating immersive multiplayer experiences like Heavy Metal Machines. Designed key visuals and branding for in-game UI and game-related marketing materials. Created cohesive graphic packs for email campaigns, patch releases, and social content. Ensured brand alignment across all promotional campaigns in collaboration with art and marketing teams.

Jewelry brand known for memory-preserving pieces. Designed branding materials for e-commerce campaigns, integrating AR for enhanced visual interaction. Developed Instagram filters and social posts to reflect the brandʼs playful identity. Created marketing visuals such as banners, email campaigns, and seasonal branding assets.

Premium car care brand offering detailing products, localized for the Brazilian market. Designed print and digital assets including brochures, manuals, and corporate presentations. Led branding of the brandʼs first Brazilian store—creating marketing, packaging, and interior visual elements. Ensured alignment with the brandʼs international visual identity while adapting to local context.